How to cite this paper
Lin, G., Zhang, J & Zhang, Q. (2024). Strategic analysis of manufacturer encroachment in dual-channel supply chains with platform service.International Journal of Industrial Engineering Computations , 15(2), 519-540.
Refrences
Abhishek, V., Jerath, K., & Zhang, Z. J. (2016). Agency selling or reselling? Channel structures in electronic retailing. Management Science, 62(8), 2259–2280.
Ali, S. M., Rahman, Md. H., Tumpa, T. J., Moghul Rifat, A. A., & Paul, S. K. (2018). Examining price and service competition among retailers in a supply chain under potential demand disruption. Journal of Retailing and Consumer Services, 40, 40–47.
Arya, A., Mittendorf, B., & Sappington, D. E. M. (2007). The bright side of supplier encroachment. Marketing Science, 26(5), 651–659.
Balasubramanian, G., & Ponnachiyur Maruthasalam, A. P. (2021). Substitution effect of retailer store brand and manufacturer encroachment. International Journal of Production Economics, 239, 108208.
Cao, K., & He, P. (2016). The competition between B2C platform and third-party seller considering sales effort. Kybernetes, 45(7), 1084–1108.
Chang, S., Ma, H., & Hou, P. (2023). Direct or indirect? Implications of the retailer’s investment choices on the manufacturer’s encroachment strategy. Computers & Industrial Engineering, 179, 109201.
Chiang, W. K., Chhajed, D., & Hess, J. D. (2003). Direct marketing, indirect profits: A strategic analysis of dual-channel supply-chain design. Management Science, 49(1), 1–20.
Elahi, H., Pun, H., & Ghamat, S. (2023). The impact of capacity information on supplier encroachment. Omega, 117, 102818.
Ha, A., Long, X., & Nasiry, J. (2016). Quality in supply chain encroachment. Manufacturing & Service Operations Management, 18(2), 280–298.
Ha, A. Y., Luo, H., & Shang, W. (2022). Supplier encroachment, information sharing, and channel structure in online retail platforms. Production and Operations Management, 31(3), 1235–1251.
Ha, A. Y., Tong, S., & Wang, Y. (2021). Channel structures of online retail platforms. Manufacturing & Service Operations Management, 24(3), 1547–1561.
Hagiu, A., & Wright, J. (2015). Marketplace or reseller? Management Science, 61(1), 184–203.
Hamamura, J., & Zennyo, Y. (2021). Retailer voluntary investment against a threat of manufacturer encroachment. Marketing Letters, 32(4), 379–395.
He, P., He, Y., Tang, X., Ma, S., & Xu, H. (2022). Channel encroachment and logistics integration strategies in an e-commerce platform service supply chain. International Journal of Production Economics, 244, 108368.
He, Y., Xu, Q., & Shao, Z. (2021). “Ship-from-store” strategy in platform retailing. Transportation Research Part E: Logistics and Transportation Review, 145, 102153.
Heydari, J., Bineshpour, P., Walther, G., & Ülkü, M. A. (2022). Reconciling conflict of interests in a green retailing channel with green sales effort. Journal of Retailing and Consumer Services, 64, 102752.
Hotkar, P., & Gilbert, S. M. (2021). Supplier encroachment in a nonexclusive reselling channel. Management Science, 67(9), 18.
Huang, S., Guan, X., & Chen, Y.-J. (2018). Retailer information sharing with supplier encroachment. Production and Operations Management, 27(6), 1133–1147.
Johnson, J. P. (2020). The agency and wholesale models in electronic content markets. International Journal of Industrial Organization, 69, 102581.
Kwark, Y., Chen, J., & Raghunathan, S. (2017). Platform or wholesale? A strategic tool for online retailers to benefit from third-party information. MIS Quarterly, 41(3), 763–785.
Lal, R. (1990). Price promotions: limiting competitive encroachment. Marketing Science, 9(3), 247–262.
Li, G., Huang, F. F., Cheng, T. C. E., Zheng, Q., & Ji, P. (2014). Make-or-buy service capacity decision in a supply chain providing after-sales service. European Journal of Operational Research, 239(2), 377–388.
Li, G., Li, L., & Sun, J. (2019). Pricing and service effort strategy in a dual-channel supply chain with showrooming effect. Transportation Research Part E: Logistics and Transportation Review, 126, 32–48.
Li, J., Hu, Z., Shi, V., & Wang, Q. (2021). Manufacturer’s encroachment strategy with substitutable green products. International Journal of Production Economics, 235, 108102.
Liu, M., Liang, K., Perera, S., Huang, R., & Ghose, S. (2022). Game theoretical analysis of service effort timing scheme strategies in dual-channel supply chains. Transportation Research Part E: Logistics and Transportation Review, 158, 102620.
Liu, W., Yan, X., Wei, W., & Xie, D. (2019). Pricing decisions for service platform with provider’s threshold participating quantity, value-added service and matching ability. Transportation Research Part E: Logistics and Transportation Review, 122, 410–432.
Lu, Q., & Liu, N. (2015). Effects of e-commerce channel entry in a two-echelon supply chain: A comparative analysis of single-and dual-channel distribution systems. International Journal of Production Economics, 165, 100–111.
Lyu, R., Zhang, C., & Li, Z. (2023). Optimal strategies of green express packaging recycling and sales mode in an online platform. Journal of Cleaner Production, 390, 136090.
Mentzer, J. T., Flint, D. J., & Hult, G. T. M. (2001). Logistics service quality as a segment-customized process. Journal of Marketing, 65(4), 82–104.
Mohr, L. A., & Bitner, M. J. (1995). The role of employee effort in satisfaction with service transactions. Journal of Business Research, 32(3), 239–252.
Moon, Y., & Armstrong, D. J. (2020). Service quality factors affecting customer attitudes in online-to-offline commerce. Information Systems and E-Business Management, 18(1), 1–34.
Parasuraman, A. P., Zeithaml, V., & Berry, L. (1988). Servqual: A multiple-item scale for measuring consumer perceptions of service quality. Journal of Retailing, 64(1), 12–40.
Ponnachiyur Maruthasalam, A. P., & Balasubramanian, G. (2023). Supplier encroachment in the presence of asymmetric retail competition. International Journal of Production Economics, 264, 108961.
Ranjan, A., & Jha, J. K. (2019). Pricing and coordination strategies of a dual-channel supply chain considering green quality and sales effort. Journal of Cleaner Production, 218, 409–424.
Roy, A., Sana, S. S., & Chaudhuri, K. (2015). A joint venturing of single supplier and single retailer under variable price, promotional effort and service level. Pacific Science Review B: Humanities and Social Sciences, 1(1), 8–14.
Shi, S., Wang, C., Cheng, T. C. E., & Liu, S. (2023). Manufacturer encroachment with an e-commerce division. Production and Operations Management, 32(6), 2002–2019.
Taylor, T. A. (2002). Supply chain coordination under channel rebates with sales effort effects. Management Science, 48(8), 992–1007.
Tian, L., Vakharia, A. J., Tan, Y. R., & Xu, Y. (2018). Marketplace, reseller, or hybrid: Strategic analysis of an emerging e-commerce model. Production and Operations Management, 27(8), 1595–1610.
Tsay, A. A., & Agrawal, N. (2000). Channel dynamics under price and service competition. Manufacturing & Service Operations Management, 2(4), 372–391.
Tsay, A. A., & Agrawal, N. (2004). Channel conflict and coordination in the e-commerce age. Production and Operations Management, 13(1), 93–110.
Wang, M., Zhao, L., & Herty, M. (2023). Logistics service sharing of sellers on an e-commerce platform considering the behaviour of carbon emission pooling. Electronic Commerce Research and Applications, 59, 101267.
Wang, X., & Chaolu, T. (2022). The impact of offline service effort strategy on sales mode selection in an e-commerce supply chain with showrooming effect. Journal of Theoretical and Applied Electronic Commerce Research, 17(3), 893–908.
Wang, X., Chaolu, T., Gao, Y., Wen, Y., & Liu, P. (2023). Marketplace channel encroachment under private brand introduction of online platform. International Journal of Industrial Engineering Computations, 14(2), 403–414.
Wang, Y., Ha, A. Y., & Tong. (2022). Sharing manufacturer’s demand information in a supply chain with price and service effort competition. Manufacturing & Service Operations Management, 24(3), 1698–1713.
Xu, X., & Choi, T.M. (2021). Supply chain operations with online platforms under the cap-and-trade regulation: Impacts of using blockchain technology. Transportation Research Part E: Logistics and Transportation Review, 155, 102491.
Xu, X., He, P., & Fan, Y. (2022). The pricing and carbon abatement decisions of a manufacturer selling with marketplace or reselling mode. International Transactions in Operational Research, 29(2), 1220–1245.
Yan, R., & Pei, Z. (2009). Retail services and firm profit in a dual-channel market. Journal of Retailing and Consumer Services, 16(4), 306–314.
Yan, Y., Zhao, R., & Liu, Z. (2018). Strategic introduction of the marketplace channel under spillovers from online to offline sales. European Journal of Operational Research, 267(1), 65–77.
Yan, Y., Zhao, R., & Xing, T. (2019). Strategic introduction of the marketplace channel under dual upstream disadvantages in sales efficiency and demand information. European Journal of Operational Research, 273(3), 968–982.
Yoo, W. S., & Lee, E. (2011). Internet channel entry: A strategic analysis of mixed channel structures. Marketing Science, 30(1), 29–41.
Zennyo, Y. (2020). Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms. European Journal of Operational Research, 281(1), 231–239.
Zhang, J., Cao, Q., & He, X. (2020). Manufacturer encroachment with advertising. Omega, 91, 102013.
Zhang, S., Zhang, J., & Zhu, G. (2019). Retail service investing: An anti-encroachment strategy in a retailer-led supply chain. Omega, 84, 212–231.
Zhang, X., Li, G., Liu, M., & Sethi, S. P. (2021). Online platform service investment: A bane or a boon for supplier encroachment. International Journal of Production Economics, 235, 108079.
Zhou, Y.W., Guo, J., & Zhou, W. (2018). Pricing/service strategies for a dual-channel supply chain with free riding and service-cost sharing. International Journal of Production Economics, 196, 198–210.
Ali, S. M., Rahman, Md. H., Tumpa, T. J., Moghul Rifat, A. A., & Paul, S. K. (2018). Examining price and service competition among retailers in a supply chain under potential demand disruption. Journal of Retailing and Consumer Services, 40, 40–47.
Arya, A., Mittendorf, B., & Sappington, D. E. M. (2007). The bright side of supplier encroachment. Marketing Science, 26(5), 651–659.
Balasubramanian, G., & Ponnachiyur Maruthasalam, A. P. (2021). Substitution effect of retailer store brand and manufacturer encroachment. International Journal of Production Economics, 239, 108208.
Cao, K., & He, P. (2016). The competition between B2C platform and third-party seller considering sales effort. Kybernetes, 45(7), 1084–1108.
Chang, S., Ma, H., & Hou, P. (2023). Direct or indirect? Implications of the retailer’s investment choices on the manufacturer’s encroachment strategy. Computers & Industrial Engineering, 179, 109201.
Chiang, W. K., Chhajed, D., & Hess, J. D. (2003). Direct marketing, indirect profits: A strategic analysis of dual-channel supply-chain design. Management Science, 49(1), 1–20.
Elahi, H., Pun, H., & Ghamat, S. (2023). The impact of capacity information on supplier encroachment. Omega, 117, 102818.
Ha, A., Long, X., & Nasiry, J. (2016). Quality in supply chain encroachment. Manufacturing & Service Operations Management, 18(2), 280–298.
Ha, A. Y., Luo, H., & Shang, W. (2022). Supplier encroachment, information sharing, and channel structure in online retail platforms. Production and Operations Management, 31(3), 1235–1251.
Ha, A. Y., Tong, S., & Wang, Y. (2021). Channel structures of online retail platforms. Manufacturing & Service Operations Management, 24(3), 1547–1561.
Hagiu, A., & Wright, J. (2015). Marketplace or reseller? Management Science, 61(1), 184–203.
Hamamura, J., & Zennyo, Y. (2021). Retailer voluntary investment against a threat of manufacturer encroachment. Marketing Letters, 32(4), 379–395.
He, P., He, Y., Tang, X., Ma, S., & Xu, H. (2022). Channel encroachment and logistics integration strategies in an e-commerce platform service supply chain. International Journal of Production Economics, 244, 108368.
He, Y., Xu, Q., & Shao, Z. (2021). “Ship-from-store” strategy in platform retailing. Transportation Research Part E: Logistics and Transportation Review, 145, 102153.
Heydari, J., Bineshpour, P., Walther, G., & Ülkü, M. A. (2022). Reconciling conflict of interests in a green retailing channel with green sales effort. Journal of Retailing and Consumer Services, 64, 102752.
Hotkar, P., & Gilbert, S. M. (2021). Supplier encroachment in a nonexclusive reselling channel. Management Science, 67(9), 18.
Huang, S., Guan, X., & Chen, Y.-J. (2018). Retailer information sharing with supplier encroachment. Production and Operations Management, 27(6), 1133–1147.
Johnson, J. P. (2020). The agency and wholesale models in electronic content markets. International Journal of Industrial Organization, 69, 102581.
Kwark, Y., Chen, J., & Raghunathan, S. (2017). Platform or wholesale? A strategic tool for online retailers to benefit from third-party information. MIS Quarterly, 41(3), 763–785.
Lal, R. (1990). Price promotions: limiting competitive encroachment. Marketing Science, 9(3), 247–262.
Li, G., Huang, F. F., Cheng, T. C. E., Zheng, Q., & Ji, P. (2014). Make-or-buy service capacity decision in a supply chain providing after-sales service. European Journal of Operational Research, 239(2), 377–388.
Li, G., Li, L., & Sun, J. (2019). Pricing and service effort strategy in a dual-channel supply chain with showrooming effect. Transportation Research Part E: Logistics and Transportation Review, 126, 32–48.
Li, J., Hu, Z., Shi, V., & Wang, Q. (2021). Manufacturer’s encroachment strategy with substitutable green products. International Journal of Production Economics, 235, 108102.
Liu, M., Liang, K., Perera, S., Huang, R., & Ghose, S. (2022). Game theoretical analysis of service effort timing scheme strategies in dual-channel supply chains. Transportation Research Part E: Logistics and Transportation Review, 158, 102620.
Liu, W., Yan, X., Wei, W., & Xie, D. (2019). Pricing decisions for service platform with provider’s threshold participating quantity, value-added service and matching ability. Transportation Research Part E: Logistics and Transportation Review, 122, 410–432.
Lu, Q., & Liu, N. (2015). Effects of e-commerce channel entry in a two-echelon supply chain: A comparative analysis of single-and dual-channel distribution systems. International Journal of Production Economics, 165, 100–111.
Lyu, R., Zhang, C., & Li, Z. (2023). Optimal strategies of green express packaging recycling and sales mode in an online platform. Journal of Cleaner Production, 390, 136090.
Mentzer, J. T., Flint, D. J., & Hult, G. T. M. (2001). Logistics service quality as a segment-customized process. Journal of Marketing, 65(4), 82–104.
Mohr, L. A., & Bitner, M. J. (1995). The role of employee effort in satisfaction with service transactions. Journal of Business Research, 32(3), 239–252.
Moon, Y., & Armstrong, D. J. (2020). Service quality factors affecting customer attitudes in online-to-offline commerce. Information Systems and E-Business Management, 18(1), 1–34.
Parasuraman, A. P., Zeithaml, V., & Berry, L. (1988). Servqual: A multiple-item scale for measuring consumer perceptions of service quality. Journal of Retailing, 64(1), 12–40.
Ponnachiyur Maruthasalam, A. P., & Balasubramanian, G. (2023). Supplier encroachment in the presence of asymmetric retail competition. International Journal of Production Economics, 264, 108961.
Ranjan, A., & Jha, J. K. (2019). Pricing and coordination strategies of a dual-channel supply chain considering green quality and sales effort. Journal of Cleaner Production, 218, 409–424.
Roy, A., Sana, S. S., & Chaudhuri, K. (2015). A joint venturing of single supplier and single retailer under variable price, promotional effort and service level. Pacific Science Review B: Humanities and Social Sciences, 1(1), 8–14.
Shi, S., Wang, C., Cheng, T. C. E., & Liu, S. (2023). Manufacturer encroachment with an e-commerce division. Production and Operations Management, 32(6), 2002–2019.
Taylor, T. A. (2002). Supply chain coordination under channel rebates with sales effort effects. Management Science, 48(8), 992–1007.
Tian, L., Vakharia, A. J., Tan, Y. R., & Xu, Y. (2018). Marketplace, reseller, or hybrid: Strategic analysis of an emerging e-commerce model. Production and Operations Management, 27(8), 1595–1610.
Tsay, A. A., & Agrawal, N. (2000). Channel dynamics under price and service competition. Manufacturing & Service Operations Management, 2(4), 372–391.
Tsay, A. A., & Agrawal, N. (2004). Channel conflict and coordination in the e-commerce age. Production and Operations Management, 13(1), 93–110.
Wang, M., Zhao, L., & Herty, M. (2023). Logistics service sharing of sellers on an e-commerce platform considering the behaviour of carbon emission pooling. Electronic Commerce Research and Applications, 59, 101267.
Wang, X., & Chaolu, T. (2022). The impact of offline service effort strategy on sales mode selection in an e-commerce supply chain with showrooming effect. Journal of Theoretical and Applied Electronic Commerce Research, 17(3), 893–908.
Wang, X., Chaolu, T., Gao, Y., Wen, Y., & Liu, P. (2023). Marketplace channel encroachment under private brand introduction of online platform. International Journal of Industrial Engineering Computations, 14(2), 403–414.
Wang, Y., Ha, A. Y., & Tong. (2022). Sharing manufacturer’s demand information in a supply chain with price and service effort competition. Manufacturing & Service Operations Management, 24(3), 1698–1713.
Xu, X., & Choi, T.M. (2021). Supply chain operations with online platforms under the cap-and-trade regulation: Impacts of using blockchain technology. Transportation Research Part E: Logistics and Transportation Review, 155, 102491.
Xu, X., He, P., & Fan, Y. (2022). The pricing and carbon abatement decisions of a manufacturer selling with marketplace or reselling mode. International Transactions in Operational Research, 29(2), 1220–1245.
Yan, R., & Pei, Z. (2009). Retail services and firm profit in a dual-channel market. Journal of Retailing and Consumer Services, 16(4), 306–314.
Yan, Y., Zhao, R., & Liu, Z. (2018). Strategic introduction of the marketplace channel under spillovers from online to offline sales. European Journal of Operational Research, 267(1), 65–77.
Yan, Y., Zhao, R., & Xing, T. (2019). Strategic introduction of the marketplace channel under dual upstream disadvantages in sales efficiency and demand information. European Journal of Operational Research, 273(3), 968–982.
Yoo, W. S., & Lee, E. (2011). Internet channel entry: A strategic analysis of mixed channel structures. Marketing Science, 30(1), 29–41.
Zennyo, Y. (2020). Strategic contracting and hybrid use of agency and wholesale contracts in e-commerce platforms. European Journal of Operational Research, 281(1), 231–239.
Zhang, J., Cao, Q., & He, X. (2020). Manufacturer encroachment with advertising. Omega, 91, 102013.
Zhang, S., Zhang, J., & Zhu, G. (2019). Retail service investing: An anti-encroachment strategy in a retailer-led supply chain. Omega, 84, 212–231.
Zhang, X., Li, G., Liu, M., & Sethi, S. P. (2021). Online platform service investment: A bane or a boon for supplier encroachment. International Journal of Production Economics, 235, 108079.
Zhou, Y.W., Guo, J., & Zhou, W. (2018). Pricing/service strategies for a dual-channel supply chain with free riding and service-cost sharing. International Journal of Production Economics, 196, 198–210.