How to cite this paper
Li, Z., Chen, Y & Meng, Q. (2023). Should offline retailers expand online under consumer showrooming based on the effects of intershowrooming and intrashowrooming?.International Journal of Industrial Engineering Computations , 14(4), 675-690.
Refrences
Bachrach, D. G., Ogilvie, J., Rapp, A., & Calamusa, I. J. (2016). More Than a Showroom 2016: Strategies for Winning Back Online Shoppers.
Balakrishnan, A., Sundaresan, S., & Zhang, B. (2014). Browse‐and‐Switch: Retail‐Online Competition under Value Uncertainty. Production & Operations Management, 23(7), 1129–1145.
Basak, S., Basu, P., Avittathur, B., & Sikdar, S. (2017). A game theoretic analysis of multichannel retail in the context of “showrooming.” Decision Support Systems, 103, 34–45. https://doi.org/10.1016/j.dss.2017.09.002
Basak, S., Basu, P., Avittathur, B., & Sikdar, S. (2020). Manufacturer driven strategic coordination as a response to “showrooming.” Decision Support Systems, 133. https://doi.org/10.1016/j.dss.2020.113305
Bell, D., Gallino, S., & Moreno, A. (2015). Showrooms and Information Provision in Omni‐channel Retail. Production and Operations Management, 24(3), 360–362.
Bob & Ankosko. (2012). Retailers Fight Showrooming. Dealerscope, 54(5), 60–64.
Brynjolfsson, E., Hu, Y. J., & Rahman, M. S. (2013). Competing in the Age of Omnichannel Retailing. MIT Sloan Management Review, 54(4), 23–29.
Cao, J., So, K. C., & Yin, S. (2016). Impact of an “online-to-store” channel on demand allocation, pricing and profitability. European Journal of Operational Research, S0377221715006475.
Chai, L., Wu, D. D., Dolgui, A., & Duan, Y. (2021). Pricing strategy for B&M store in a dual-channel supply chain based on hotelling model. International Journal of Production Research, 59(18), 5578–5591. https://doi.org/10.1080/00207543.2020.1787536
Dan, B., Qu, Z., Liu, C., & Zhang, X. (2016). Pricing Decision and Equilibrium Analysis in the Multi-Channel Supply Chain with the Strong Retailer. Journal of Systems & Management, 03 vo 25, 556-562+570.
Fang-Fang, Tang, and, Xiaolin, & Xing. (2001). Will the growth of multi-channel retailing diminish the pricing efficiency of the web? Journal of Retailing.
Fu, Q., & Guo, J. (2021). The Internal Mechanism and Practical Dilemma of Fintech Promoting the Development of Inclusive Finance in Rural Areas. Journal of Management, 03 vo 34, 54–67. https://doi.org/10.19808/j.cnki.41-1408/F.2021.0022
Gao, F. (2017). Omnichannel Retail Operations with Buy-Online-and-Pick-up-in-Store. Management Science: Journal of the Institute of Management Sciences, 63(8).
Gensler, S., Neslin, S. A., & Verhoef, P. C. (2017). The Showrooming Phenomenon: It’s More than Just About Price. Journal of Interactive Marketing, 38, 29–43. https://doi.org/10.1016/j.intmar.2017.01.003
Geyskens, I., Gielens, K., & Dekimpe, M. G. (2002). The Market Valuation of Internet Channel Additions. Journal of Marketing, 66, 102–119.
Gu, Z., & Tayi, G. (2017a). Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies. Mis Quarterly, 41(2), 583-+. https://doi.org/10.25300/MISQ/2017/41.2.11
Gu, Z., & Tayi, G. (2017b). Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies. Mis Quarterly, 41(2), 583-+. https://doi.org/10.25300/MISQ/2017/41.2.11
Guo, J., Zhou, Y., & Li, B. (2022). The optimal pricing and service strategies of a dual-channel retailer under free riding. Journal of Industrial and Management Optimization, 3, 18.
Gupta, S., Koulamas, C., & Kyparisis, G. J. (2009). E‐Business: A Review of Research Published in Production and Operations Management (1992–2008). Production & Operations Management, 18(6), 604–620.
Jeffers, P., & Nault, B. (2011). Why Competition from a Multi-Channel E-Tailer Does Not Always Benefit Consumers. Decision Sciences, 42(1), 69–91. https://doi.org/10.1111/j.1540-5915.2010.00302.x
Jing, C., Hui, Z., & Ying, S. (2012). Implementing coordination contracts in a manufacturer Stackelberg dual-channel supply chain. Omega, 40(5), 571–583.
Karray, S., & Sigue, S. P. (2018). Offline retailers expanding online to compete with manufacturers: Strategies and channel power. Industrial Marketing Management.
Karray, S., & Sigue, S. P. (2021). Multichannel retailing and price competition. International Transactions in Operational Research, 28(4), 2002–2032. https://doi.org/10.1111/itor.12835
Kim, J.-C., & Chun, S.-H. (2018). Cannibalization and competition effects on a manufacturer’s retail channel strategies: Implications on an omni-channel business model. Decision Support Systems, 109, 5–14. https://doi.org/10.1016/j.dss.2018.01.007
Li, B., Chen, P., Li, Q., & Wang, W. (2014). Dual-channel supply chain pricing decisions with a risk-averse retailer. International Journal of Production Research, 52(23–24), 7132–7147.
Li, Q., Zhu, C., & Shi, T. (2021). Augmented reality advertising in an e-commerce model with competition. Electronic Commerce Research and Applications, 49, 101092. https://doi.org/10.1016/j.elerap.2021.101092
Liang, Y., & Sun, X. (2022). Product green degree, service free-riding, strategic price difference in a dual-channel supply chain based on dynamic game. Optimization, 71(3), 633–674. https://doi.org/10.1080/02331934.2020.1812064
Liu, C., Dan, B., Zhang, X., & Zhang, H. (2022). Composite Contracts for Dual-Channel Supply Chain Coordination with the Existence of Service Free Riding. Journal of Theoretical and Applied Electronic Commerce Research, 17(2), 789–808. https://doi.org/10.3390/jtaer17020041
Liu, L., Feng, L., Xu, B., & Deng, W. (2020). Operation strategies for an omni-channel supply chain: Who is better off taking on the online channel and offline service? Electronic Commerce Research and Applications, 39. https://doi.org/10.1016/j.elerap.2019.100918
Liu, Y., Gao, M., Fan, C., & IEEE. (2019). The optimal type of online channel considering showrooming. Central South University, 4286–4291.
Ma, J., Li, Y., & Wang, Z. (2020). Analysis of Pricing and Service Effort in Dual-Channel Supply Chains with Showrooming Effect. International Journal of Bifurcation and Chaos, 30(16). https://doi.org/10.1142/S0218127420502417
Mehra, S. (2018). Competitive Strategies for Brick-and-Mortar Stores to Counter “Showrooming.” Management Science: Journal of the Institute of Management Sciences, 64(7).
Melis, K., Campo, K., Breugelmans, E., & Lamey, L. (2015). The Impact of the Multi-channel Retail Mix on Online Store Choice: Does Online Experience Matter? Journal of Retailing, 91(2).
Neslin, S. A., Grewal, D., Leghorn, R., Shankar, V., Teerling, M. L., Thomas, J. S., & Verhoef, P. C. (2006). Challenges and opportunities in multichannel customer management. Journal of Service Research, 9(2), 95–112. https://doi.org/10.1177/1094670506293559
Neslin, S. A., & Shankar, V. (2009). Key Issues in Multichannel Customer Management: Current Knowledge and Future Directions. Journal of Interactive Marketing, 23(1), 70–81.
Pozzi, A. (2013). The effect of Internet distribution on brick-and-mortar sales. Rand Journal of Economics, 44(3), 569–583. https://doi.org/10.1111/1756-2171.12031
Rangaswamy, A., & Bruggen, G. (2010). Opportunities and Challenges in Multichannel Marketing: An Introduction to the Special Issue. Journal of Interactive Marketing, 19(2).
Shao, X. (2021). Omnichannel retail move in a dual-channel supply chain. European Journal of Operational Research, 294(3), 936–950. https://doi.org/10.1016/j.ejor.2020.12.008
Srivastava, S. C., & Thompson, S. (2010). E-Government, E-Business and National Economic Performance. Communications of the Association for Information Systems, 26(1).
Tsay, A., & Agrawal, N. (2004). Channel conflict and coordination in the E-commerce age. Production and Operations Management, 13(1), 93–110.
Viejo-Fernandez, N., Sanzo-Perez, M., & Vazquez-Casielles, R. (2020). Is showrooming really so terrible? Start understanding showroomers. Journal of Retailing and Consumer Services, 54. https://doi.org/10.1016/j.jretconser.2020.102048
Wang Qian, Zhu Yuanyuan, & Zhong Yongguang. (2021). Pricing Strategy of Dual Channel Supply Chain under Showrooming. Chinese Journal of Management Science, 29(8), 174–182.
Xu, G., Dan, B., Zhang, X., & Liu, C. (2014). Coordinating a dual-channel supply chain with risk-averse under a two-way revenue sharing contract. International Journal of Production Economics, 147, 171–179. https://doi.org/10.1016/j.ijpe.2013.09.012
Xu, S., Tang, H., Lin, Z., & Lu, J. (2022). Pricing and sales-effort analysis of dual-channel supply chain with channel preference, cross-channel return and free riding behavior based on revenue-sharing contract. International Journal of Production Economics, 249. https://doi.org/10.1016/j.ijpe.2022.108506
Xujin, Pu, Lei, Gong, Xiaohua, & Han. (2017). Consumer free riding: Coordinating sales effort in a dual-channel supply chain. Electronic Commerce Research & Applications.
Yan, R. (2011). Managing channel coordination in a multi-channel manufacturer-retailer supply chain. Industrial Marketing Management, 40(4), 636–642. https://doi.org/10.1016/j.indmarman.2010.12.019
Zeng, Y., & Hou, W. (2022). An analysis of price strategies with price matching in the presence of showrooming. International Transactions in Operational Research. https://doi.org/10.1111/itor.13187
Zhang, J., Farris, P. W., Irvin, J. W., Kushwaha, T., Steenburgh, T. J., & Weitz, B. A. (2010). Crafting Integrated Multichannel Retailing Strategies. Special Issue on “Emerging Perspectives on Marketing in a Multichannel and Multimedia Retailing Enviroment,” 24(2), 168–180. https://doi.org/10.1016/j.intmar.2010.02.002
Zhang, S., Yao, Y., & Zhang, J. (2021). Consumer showrooming with supplier encroachment and omnichannel retailing. Decision Sciences, 1.
Zhang, T., Li, G., Cheng, T., & Shum, S. (2020). Consumer Inter-Product Showrooming and Information Service Provision in an Omni-Channel Supply Chain. Decision Sciences, 51(5), 1232–1264. https://doi.org/10.1111/deci.12415
Zheng, B., Huang, S., & Jin, L. (2021). The bright side of online recycling: Perspectives of customer’s channel preference and competition. Electronic Commerce Research and Applications, 50, 101102. https://doi.org/10.1016/j.elerap.2021.101102
Zhou, Y., Guo, J., & Zhou, W. (2018). Pricing/service strategies for a dual-channel supply chain with free riding and service-cost sharing. International Journal of Production Economics, 196, 198–210. https://doi.org/10.1016/j.ijpe.2017.11.014
Zimmerman, Ann, Karp, & Hannah. (2012). Showdown Over “Showrooms.” Wall Street Journal Eastern Edition.
Balakrishnan, A., Sundaresan, S., & Zhang, B. (2014). Browse‐and‐Switch: Retail‐Online Competition under Value Uncertainty. Production & Operations Management, 23(7), 1129–1145.
Basak, S., Basu, P., Avittathur, B., & Sikdar, S. (2017). A game theoretic analysis of multichannel retail in the context of “showrooming.” Decision Support Systems, 103, 34–45. https://doi.org/10.1016/j.dss.2017.09.002
Basak, S., Basu, P., Avittathur, B., & Sikdar, S. (2020). Manufacturer driven strategic coordination as a response to “showrooming.” Decision Support Systems, 133. https://doi.org/10.1016/j.dss.2020.113305
Bell, D., Gallino, S., & Moreno, A. (2015). Showrooms and Information Provision in Omni‐channel Retail. Production and Operations Management, 24(3), 360–362.
Bob & Ankosko. (2012). Retailers Fight Showrooming. Dealerscope, 54(5), 60–64.
Brynjolfsson, E., Hu, Y. J., & Rahman, M. S. (2013). Competing in the Age of Omnichannel Retailing. MIT Sloan Management Review, 54(4), 23–29.
Cao, J., So, K. C., & Yin, S. (2016). Impact of an “online-to-store” channel on demand allocation, pricing and profitability. European Journal of Operational Research, S0377221715006475.
Chai, L., Wu, D. D., Dolgui, A., & Duan, Y. (2021). Pricing strategy for B&M store in a dual-channel supply chain based on hotelling model. International Journal of Production Research, 59(18), 5578–5591. https://doi.org/10.1080/00207543.2020.1787536
Dan, B., Qu, Z., Liu, C., & Zhang, X. (2016). Pricing Decision and Equilibrium Analysis in the Multi-Channel Supply Chain with the Strong Retailer. Journal of Systems & Management, 03 vo 25, 556-562+570.
Fang-Fang, Tang, and, Xiaolin, & Xing. (2001). Will the growth of multi-channel retailing diminish the pricing efficiency of the web? Journal of Retailing.
Fu, Q., & Guo, J. (2021). The Internal Mechanism and Practical Dilemma of Fintech Promoting the Development of Inclusive Finance in Rural Areas. Journal of Management, 03 vo 34, 54–67. https://doi.org/10.19808/j.cnki.41-1408/F.2021.0022
Gao, F. (2017). Omnichannel Retail Operations with Buy-Online-and-Pick-up-in-Store. Management Science: Journal of the Institute of Management Sciences, 63(8).
Gensler, S., Neslin, S. A., & Verhoef, P. C. (2017). The Showrooming Phenomenon: It’s More than Just About Price. Journal of Interactive Marketing, 38, 29–43. https://doi.org/10.1016/j.intmar.2017.01.003
Geyskens, I., Gielens, K., & Dekimpe, M. G. (2002). The Market Valuation of Internet Channel Additions. Journal of Marketing, 66, 102–119.
Gu, Z., & Tayi, G. (2017a). Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies. Mis Quarterly, 41(2), 583-+. https://doi.org/10.25300/MISQ/2017/41.2.11
Gu, Z., & Tayi, G. (2017b). Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies. Mis Quarterly, 41(2), 583-+. https://doi.org/10.25300/MISQ/2017/41.2.11
Guo, J., Zhou, Y., & Li, B. (2022). The optimal pricing and service strategies of a dual-channel retailer under free riding. Journal of Industrial and Management Optimization, 3, 18.
Gupta, S., Koulamas, C., & Kyparisis, G. J. (2009). E‐Business: A Review of Research Published in Production and Operations Management (1992–2008). Production & Operations Management, 18(6), 604–620.
Jeffers, P., & Nault, B. (2011). Why Competition from a Multi-Channel E-Tailer Does Not Always Benefit Consumers. Decision Sciences, 42(1), 69–91. https://doi.org/10.1111/j.1540-5915.2010.00302.x
Jing, C., Hui, Z., & Ying, S. (2012). Implementing coordination contracts in a manufacturer Stackelberg dual-channel supply chain. Omega, 40(5), 571–583.
Karray, S., & Sigue, S. P. (2018). Offline retailers expanding online to compete with manufacturers: Strategies and channel power. Industrial Marketing Management.
Karray, S., & Sigue, S. P. (2021). Multichannel retailing and price competition. International Transactions in Operational Research, 28(4), 2002–2032. https://doi.org/10.1111/itor.12835
Kim, J.-C., & Chun, S.-H. (2018). Cannibalization and competition effects on a manufacturer’s retail channel strategies: Implications on an omni-channel business model. Decision Support Systems, 109, 5–14. https://doi.org/10.1016/j.dss.2018.01.007
Li, B., Chen, P., Li, Q., & Wang, W. (2014). Dual-channel supply chain pricing decisions with a risk-averse retailer. International Journal of Production Research, 52(23–24), 7132–7147.
Li, Q., Zhu, C., & Shi, T. (2021). Augmented reality advertising in an e-commerce model with competition. Electronic Commerce Research and Applications, 49, 101092. https://doi.org/10.1016/j.elerap.2021.101092
Liang, Y., & Sun, X. (2022). Product green degree, service free-riding, strategic price difference in a dual-channel supply chain based on dynamic game. Optimization, 71(3), 633–674. https://doi.org/10.1080/02331934.2020.1812064
Liu, C., Dan, B., Zhang, X., & Zhang, H. (2022). Composite Contracts for Dual-Channel Supply Chain Coordination with the Existence of Service Free Riding. Journal of Theoretical and Applied Electronic Commerce Research, 17(2), 789–808. https://doi.org/10.3390/jtaer17020041
Liu, L., Feng, L., Xu, B., & Deng, W. (2020). Operation strategies for an omni-channel supply chain: Who is better off taking on the online channel and offline service? Electronic Commerce Research and Applications, 39. https://doi.org/10.1016/j.elerap.2019.100918
Liu, Y., Gao, M., Fan, C., & IEEE. (2019). The optimal type of online channel considering showrooming. Central South University, 4286–4291.
Ma, J., Li, Y., & Wang, Z. (2020). Analysis of Pricing and Service Effort in Dual-Channel Supply Chains with Showrooming Effect. International Journal of Bifurcation and Chaos, 30(16). https://doi.org/10.1142/S0218127420502417
Mehra, S. (2018). Competitive Strategies for Brick-and-Mortar Stores to Counter “Showrooming.” Management Science: Journal of the Institute of Management Sciences, 64(7).
Melis, K., Campo, K., Breugelmans, E., & Lamey, L. (2015). The Impact of the Multi-channel Retail Mix on Online Store Choice: Does Online Experience Matter? Journal of Retailing, 91(2).
Neslin, S. A., Grewal, D., Leghorn, R., Shankar, V., Teerling, M. L., Thomas, J. S., & Verhoef, P. C. (2006). Challenges and opportunities in multichannel customer management. Journal of Service Research, 9(2), 95–112. https://doi.org/10.1177/1094670506293559
Neslin, S. A., & Shankar, V. (2009). Key Issues in Multichannel Customer Management: Current Knowledge and Future Directions. Journal of Interactive Marketing, 23(1), 70–81.
Pozzi, A. (2013). The effect of Internet distribution on brick-and-mortar sales. Rand Journal of Economics, 44(3), 569–583. https://doi.org/10.1111/1756-2171.12031
Rangaswamy, A., & Bruggen, G. (2010). Opportunities and Challenges in Multichannel Marketing: An Introduction to the Special Issue. Journal of Interactive Marketing, 19(2).
Shao, X. (2021). Omnichannel retail move in a dual-channel supply chain. European Journal of Operational Research, 294(3), 936–950. https://doi.org/10.1016/j.ejor.2020.12.008
Srivastava, S. C., & Thompson, S. (2010). E-Government, E-Business and National Economic Performance. Communications of the Association for Information Systems, 26(1).
Tsay, A., & Agrawal, N. (2004). Channel conflict and coordination in the E-commerce age. Production and Operations Management, 13(1), 93–110.
Viejo-Fernandez, N., Sanzo-Perez, M., & Vazquez-Casielles, R. (2020). Is showrooming really so terrible? Start understanding showroomers. Journal of Retailing and Consumer Services, 54. https://doi.org/10.1016/j.jretconser.2020.102048
Wang Qian, Zhu Yuanyuan, & Zhong Yongguang. (2021). Pricing Strategy of Dual Channel Supply Chain under Showrooming. Chinese Journal of Management Science, 29(8), 174–182.
Xu, G., Dan, B., Zhang, X., & Liu, C. (2014). Coordinating a dual-channel supply chain with risk-averse under a two-way revenue sharing contract. International Journal of Production Economics, 147, 171–179. https://doi.org/10.1016/j.ijpe.2013.09.012
Xu, S., Tang, H., Lin, Z., & Lu, J. (2022). Pricing and sales-effort analysis of dual-channel supply chain with channel preference, cross-channel return and free riding behavior based on revenue-sharing contract. International Journal of Production Economics, 249. https://doi.org/10.1016/j.ijpe.2022.108506
Xujin, Pu, Lei, Gong, Xiaohua, & Han. (2017). Consumer free riding: Coordinating sales effort in a dual-channel supply chain. Electronic Commerce Research & Applications.
Yan, R. (2011). Managing channel coordination in a multi-channel manufacturer-retailer supply chain. Industrial Marketing Management, 40(4), 636–642. https://doi.org/10.1016/j.indmarman.2010.12.019
Zeng, Y., & Hou, W. (2022). An analysis of price strategies with price matching in the presence of showrooming. International Transactions in Operational Research. https://doi.org/10.1111/itor.13187
Zhang, J., Farris, P. W., Irvin, J. W., Kushwaha, T., Steenburgh, T. J., & Weitz, B. A. (2010). Crafting Integrated Multichannel Retailing Strategies. Special Issue on “Emerging Perspectives on Marketing in a Multichannel and Multimedia Retailing Enviroment,” 24(2), 168–180. https://doi.org/10.1016/j.intmar.2010.02.002
Zhang, S., Yao, Y., & Zhang, J. (2021). Consumer showrooming with supplier encroachment and omnichannel retailing. Decision Sciences, 1.
Zhang, T., Li, G., Cheng, T., & Shum, S. (2020). Consumer Inter-Product Showrooming and Information Service Provision in an Omni-Channel Supply Chain. Decision Sciences, 51(5), 1232–1264. https://doi.org/10.1111/deci.12415
Zheng, B., Huang, S., & Jin, L. (2021). The bright side of online recycling: Perspectives of customer’s channel preference and competition. Electronic Commerce Research and Applications, 50, 101102. https://doi.org/10.1016/j.elerap.2021.101102
Zhou, Y., Guo, J., & Zhou, W. (2018). Pricing/service strategies for a dual-channel supply chain with free riding and service-cost sharing. International Journal of Production Economics, 196, 198–210. https://doi.org/10.1016/j.ijpe.2017.11.014
Zimmerman, Ann, Karp, & Hannah. (2012). Showdown Over “Showrooms.” Wall Street Journal Eastern Edition.