The study identified factors affecting the income of migrant households in Trieu Son district, Thanh Hoa province. To achieve this goal, in this study we surveyed 385 migrant households in the study area. The analysis of the multivariate linear regression model has identified three factors that have significant impacts on household income, including (i) the number of migrants, (ii) Number of activities income generation activities, (iii) Destination of migrants. On this basis, the study offers some meaningful solutions to improve income and ensure the lives of migrant households in Trieu Son district, Thanh Hoa province in the near future.

This article concentrates on extending a theoretical framework by exploring employees’ willingness to report unethical issues under the effects of ethical leadership, public service motivation, peer relationship, affective commitment, and fairness. By using structural equation modeling to analyze data collection from 320 public servants in Ho Chi Minh City, Vietnam, the results demonstrate that all the mentioned factors are positively correlated with willingness to report unethical issues in the context of the public sector, except for public service motivation. The findings open a potential path for future investigation of affective commitment and fairness as mediators that help to stimulate the behavioral reports of misconduct at workplaces. The new findings expand the literature in the public sector and suggest possible solutions to promote an energetically ethical environment.

The purpose of this study is to evaluate the factors that influence students' choice of buying Korean skincare products in Da Nang city. Through the use of appropriate research methods, the authors have found that there are 5 factors affecting the choice of buying skincare cosmetics in descending order: Price; Advertising-promotion; Product; Brand products and ultimately psychology. Through this result, Korean cosmetics manufacturers and businesses will have a way to reach students who are residing in Da Nang, where there are a number of universities to increase profits.

The purpose of this paper is to explore factors affecting career success of graduate students from Ho Chi Minh City Open University in Vietnam. By employing mixed research method with qualitative and quantitative techniques, we first conducted in-depth interview with 20 graduate students to find out factors that can affect their career success, and then quantitative data was collected with a survey of 436 graduate students in Vietnam. We employ Partial Least Squares Structural Equation Modeling (PLS-SEM) with Smart PLS 3.2 software to analyze the collected data. The finding suggests that individual competences, working experience, personal networks and organizational structure were crucial factors that influence objective career success, while individual aspirations and personal networks were important factors for subjective career success. The paper provides important implications for organizations and educational institutions to enhance career success of their workers.

This research aims at examining the mediating of product innovation on the relationship between employee development and marketing capacity on product innovation of small and medium enterprises (SMEs) in Hanoi. After 4 months of collecting data, the author received 350 responses and 311 responses left after refining. The findings from the research indicate that employee development and marketing capacity did not only directly but also indirectly affect competitive advantages via product innovation. The findings provide enterprises with important implications for improving competitive advantages from marketing, human resources and product innovation perspectives.

The purpose of this research was to determine the factors affecting the career choice of students in Tourism in Danang City, Vietnam. The survey adopted some questionnaire from the existing literature, distributed among 350 randomly chosen participants and managed to collect 300 properly filled ones. Cronbach’s Alphas were well above the desirable level and confirmed the overall survey. Exploratory factor analysis (EFA) was implemented to reduce the important factors into six groups and multiple regression analysis (MRA) was executed in order to measure the effects of each group on the career choice. The survey results show that the career choice of students in Tourism was due to career opportunities, belief in self-capacity, culture, intellect and the imposition of others.

This paper examines the factors affecting human resource for small and medium-sized enterprises (SMEs) in the Fourth Industrial Revolution in Vietnam by using survey data from labors who worked in SMEs in Thai Nguyen, Vietnam. It then empirically examines the relationship between human resource development and a range of factors, using Exploratory Factor analysis and Multivariate regression analysis. The results indicate that six factors were more strongly affected SMEs human resource development in Industry 4.0 such as SMEs human resource development policy, System of training and vocational institutions, The development of science and technology, State and provincial policies for human resource development for SMEs, Business manager and Individual employee. In Vietnam, State and provincial policies for SMEs human resource development is the most influential factor on human resource development in Industry 4.0.

This study was conducted to explore the relationship between e-learning service quality, e-trust, and e-loyalty in Vietnam, an emerging country. Data collected from 666 students were analyzed by exploratory factor analysis, confirmation factor analysis and linear model using SPSS 20.0 and AMOS 20.0 software. The results indicate that e-trust and e-learning service quality had positive impacts on e-loyalty. The study also shows e-learning service quality and e-learners' privacy and security affect e-trust positively. Besides, there is a positive and significance relationship among e-learners' privacy and security, e-learning support service quality, online course material quality and e-learning service quality. However, it is not yet possible to prove the role of online instructor quality in e-learning service quality.

The paper aims to identify main factors affecting customers' decision to use mobile banking in Viet Nam. The research team conducted a survey among people who have not yet used and have been using mobile banking at commercial bank branches in three regions: Northern, Middle and Southern of Viet Nam. Based on the theoretical framework from UTAUT2 model combined with Belief and Security Awareness, the authors propose a research model to identify factors affecting intention and behavior of using mobile banking, with 600 questionnaires. The result indicates that several factors were evaluated to be more important than others were. The research points out that “Facilitating condition” did not affect intention of using mobile banking, however “Security awareness” and “Trust” positively affect the customer intention. Moreover, “Security awareness”, “Hedonic motivation” and “Social Influence” are factors that have the strongest effects on intention to use mobile banking. In addition, the result also illustrates the relationship between “Culture” with “Benefit Expectancy”, “Effort Expectancy” and “Hedonic motivation”.

Along with the rapid development of information technology, cloud computing has brought many benefits to users in handling work via the internet, especially in the field of accounting. However, Vietnamese enterprises are still at early stage of cloud computing accounting implementation. The purpose of this study was to apply the Technology Acceptance Model (TAM) in the applications of cloud computing technology in accounting in Vietnamese enterprises. Data was collected through a Structured questionnaire from 112 accountants and managers in Vietnamese enterprises through purposive method. After collecting, the data is synthesized by excel file, processed by SPSS 20 software with descriptive statistics and multiple regression analysis. The research model was established with 4 factors effecting the intention to use cloud-based accounting software: (1) Perceived usefulness, (2) Perceived ease of use, (3) Perceived convenience, (4) Perceived safety and privacy. The result indicates that perceived usefulness and perceived ease of use had positive impacts on the enterprises’ intentions to use cloud-based accounting software. Additionally, the study found a positive relationship between perceived convenience and perceived ease of use on perceived usefulness; perceived convenience also had a positive impact on perceived ease of use. However, perceived safety and privacy did not significantly affect the intention of cloud-based accounting software use.