This study extends the existing research on the relationship between individual factors and salesperson performance by developing a moderated mediation model. The research model posits work engagement as a mediating variable between individual factors (CSE and proactive personality) and job performance. This mediation process is moderated by perceived organization support. A self-administrated questionnaire is distributed to 215 salespersons from micro-finance institutions, located in Central Java, Indonesia. The results demonstrate that both CSE and proactive personality associated with work engagement. In addition, work engagement was significantly related to job performance. This study also reveals that CSE had a direct effect on job performance. Conversely, a proactive personality, is not related to job performance. In the case of the mediation effect test, work engagement has a significant partial mediation effect on the link between SCE and job performance. On the other hand, the relationship between proactive personality and job performance has fully mediated by work engagement. The moderating effect of perceived organizational support has strengthened the link between work engagement and job performance. In sum, the theoretical and managerial practice consequences are also discussed based on the result study.

The study explores more initial research to have a confident finding of factors that influence customer decision toward sharia bank. Understanding characteristics of metropolitan customer, and in the sense of fast growing of industrial 4.0 interact with democracy in Jakarta economic and political context. Thus, it is quite critical to ask a question again whether or not its exploratory factors meet confirmatory factors to influence decision of Islamic bank customer and which factors influence more. The survey uses questionnaire based to get useful insight. The result of exploratory factor analysis extracted the issues into 6 factors, namely office location characteristics, digitization feature of the product, sharia insight, bank marketing activities, servicescape quality and brand image. But based on these six factors, confirmation has found that the best fit of the model specification that influences metropolitan customer's decision is by excluding the sharia insight factor. Islamic bank should refined the marketing way to leverage the strength they have, that no other banks could do.

The purpose of this research is to find a research gap solution between relational capital and marketing performance. This research uses small and medium enterprises (SMEs) networking as a mediating variable, and adds technology capability and new product development as an expansion of research. The research method uses Structural Equation Modeling to test hypotheses and uses WarpPLS 4.0 in data analysis. Simple random sampling is conducted to 170 respondents as owners or managers of SMEs in Indonesia. The findings of this study indicate that the SME networking is an appropriate mediating variable between relational capital and marketing performance since there is a significant effect of relational capital on SMEs networking directly and also a significant effect of SME networking to marketing performance, directly. However, there is no significant effects of technology capability to SMEs networking and also no significant influence from technology capability to new product development. Likewise, there is no significant influence of new product development to marketing performance. This research is very important for SMEs in Indonesia as a solution for facing problems in the future.

Small-medium enterprises (SMEs) have a significant and competitive role to play in the Indonesian economy. Numerous evidences support the fact that the nature of small and medium enterprises is quite prominent in the Indonesian economy. But most SMEs are not able to go up the class due to various weaknesses. One of the weaknesses of SMEs is marketing ability/performance. The purpose of this research to fill in the factor of the research gap between the ability of product innovation to enhance marketing performance. This research proposed Geo-cultural product attractiveness concept and Acculturative Aesthetic Attractiveness concept to connect the gap between product innovation capabilities to improve marketing performance. Samples are obtained from 230 of Small and Medium Enterprises (SMEs) in the Province of South Sulawesi in Indonesia using Purposive Sampling to test our model. Data were analyzed using Structural Equation Modeling (SEM). The result confirmed the model with variables: Innovation, Geo-cultural product attractiveness, Acculturative Aesthetic Attractiveness, and Marketing performance and indicated that Geo-cultural product attractiveness and Acculturative Aesthetic Attractiveness hold strategic roles in enhancing marketing performance.

Education has become a necessity in this competitive environment for employees. Employees need a way to attain proper education with some degree of flexibility and a practical solution to this problem is Online University. The purpose of this study is to further investigate the factors that can influence purchase intention for Online Universities. Two factors studied in this research are Brand Image and Price Perception with Brand Trust as a Mediator. Data for this research was collected from 400 respondents in South Sumatera specifically Palembang and the object of this research is associated with Online University specifically Binus Online Learning, a popular university in the region of the study. The data collected was analyzed with Structural Equation Modelling (SEM). The results show that there is a positive relationship between Brand Image and Price Perception towards Purchase Intention, Brand Trust is also proven to mediate the relationship between these variables.

The purpose of this empirical study is to determine the effect of gender and tenure of decision-makers as moderator variables on the relationship between decision-makers’ behavioral preferences and innovations adoption. This study is motivated by a limited understanding of decision-makers’ behavioral preferences on university’s innovations adoption which is needed to increase the success of university and industry collaboration. The gender variable consists of males and female while the tenure of decision-makers consists of < 5 years and ≥ 5 years. The study distributed questionnaires to 365 decision-makers of food and beverage firms in Jakarta and its surrounding areas. Quantitative data analysis was conducted using SEM PLS. The results show that decision-makers’ behavioral preferences had a significant relationship with innovations adoption. However, none of the moderator variables had any effect on the relationship between decision-makers’ behavioral preferences and innovations adoption. Therefore, the study infer that the gender and tenure of decision-makers did not influence the relationship between decision-makers’ behavioral preferences and innovations adoption.

In addition to implementing the hybrid business strategy, Small Medium Enterprises (SMEs) in Bali also accommodate the values of local wisdom in Bali. One of the values of local wisdom in Bali is called Tri kaya Parisudha (TKP). The aim of this study is to determine the effect of service strategies based on TKP and social media promotion on business value and the impact on SME business performance in SMEs. AMOS-based Structural Equation Modeling (SEM) is the analysis technique used to examine the hypotheses in this study using a sample consists of 105 people. The results show that (1) TKP-based service strategy has a positive and significant effect on business performance; (2) Social media promotion has a positive and significant effect on business performance; (3) TKP-based service strategy has a positive and significant effect on business value; (4) social media promotion has a positive and significant effect on business value; (5) business value has a positive and significant effect on business performance. The theoretical implications from this research is that the application of service strategy based on TKP and social media promotion is a business strategy that is very important to improve the value of the businesses and to improve their performance.

This study aimed to examine and analyze the effect of Perceived Person Organization Fit and Perceived Person Job Fit on Organizational Citizenship Behavior with Organizational Commitment as an intervening variable. This research was conducted using a descriptive method in the Social Welfare Institution at Central Aceh - Takengon with sample of 42 respondents. The approach used in this research was Structural Equation Model (SEM) with Partial Least Square (PLS) analysis tool 3.0. The results showed that the Perceived Person Organization Fit (P-O Fit) and Perceived Person-Job Fit (P-J Fit) had a significant positive effect on Organizational Commitment. Perceived Person Organization Fit (P-O Fit) and Perceived Person-Job Fit (P-J Fit) had a significant positive effect on Organizational Citizenship Behavior (OCB). Organizational Commitment had a significant positive effect on Organizational Citizenship Behavior (OCB).

The aim of this research is to investigate the repurchase intention of online customers at e-commerce merchants. The study investigates three factors; perceived risk, perceived usefulness, and online trust through collecting samples from 128 college students in the Online Learning program in Jakarta. The analysis technique used is SEM-PLS, with the guidance of the SmartPLS 3.0 program. The results of the study confirm that perceived risk had a negative effect on online trust and repurchase intention. Perceived usefulness has a positive impact on online trust and repurchase intention. Lastly, online trust influences repurchase intention in e-commerce merchants.

This paper investigates the influence of the attitude, subjective norm, and perceived behavioral control on students' intention to choose sharia economics study program at IAIN Ponorogo. It took 108 students of the fifth semester of Sharia Economics Department at IAIN Ponorogo. The sample included 85 students that were calculated using Slovin formula and chosen randomly from the population. The study used a questionnaire and employed the 5 Likert scales. The study also employed Theory of Planned Behavior (TPB) to examine the role of belief, attractiveness, parental support, peers support, family culture, self-efficacy, and interest on intention. Path analysis was conducted using SmartPLS 2. The results show that students' choice in sharia economics study program was influenced by intrinsic factors, belief, self-efficacy, and interest. The extrinsic factors such as the attractiveness of study programs, parents, peers, and family culture did not influence the intention of students to choose sharia economics study program. The intention of IAIN students to choose to study in sharia economics study program was more determined by intrinsic factors, and not influenced by extrinsic factors. This is due to the strong influence of the religious factor of Islam which positions learning as part of worship and factors originating from students themselves. Further research at public universities needs to be done to find out other dominant variables. Based on the research findings, the Sharia Economics Study Program at Islamic Universities has a strong appeal for prospective Moslem students.