Growing Science » Tags cloud » Brand loyalty
Authors: Sohail Mohamad Bani Mustafa, Fawzi Altaany, Mohannad Mohammad Ebbini, Abd Al-Salam Ahmad Al-Hamad, Salim Naif Alkaraky, Ahmad Y. A. Bani Ahmad, Alrefai A Alaa
DOI: 10.5267/j.uscm.2024.7.002
Keywords: Cognitive Engagement, Emotional Engagement, Behavioral Engagement, Transactional Engagement, Social Engagement, Social Media Marketing Effectiveness, Brand Loyalty
Journal: USCM | Year: 2024 | Volume: 12 | Issue: 4 | Views: 289 | Reviews: 0
Authors: Indawati Lestari, Isfenti Sadalia, Endang Sulistya Rini, Beby Karina Fawzeea Sembiring
DOI: 10.5267/j.uscm.2024.4.004
Keywords: Functional Value Resonance, Social Presence, Brand Loyalty, Automotive Consumers
Journal: USCM | Year: 2024 | Volume: 12 | Issue: 3 | Views: 378 | Reviews: 0
Authors: Cholthida Saewanee, Jaruwan Napalai, Pensri Jaroenwanit
DOI: 10.5267/j.uscm.2024.3.025
Keywords: S-O-R Theory, Customer engagement, Brand loyalty, Customer perceived value, Customer retention, E-Marketplace
Journal: USCM | Year: 2024 | Volume: 12 | Issue: 3 | Views: 437 | Reviews: 0
Authors: Andreas Samudro, Vonny Susanti
Keywords: Brand quality, Brand associations, Customer satisfaction, Perceived value, Switching costs, Personal relationship, Environmental concerns, Brand loyalty
Journal: MSL | Year: 2021 | Volume: 11 | Issue: 6 | Views: 1323 | Reviews: 0
Authors: Lama Khawaja, AlaaEldin Abbass Ali, Nehale Mostapha
DOI: 10.5267/j.msl.2020.10.030
Keywords: Service quality, Customer perceived value, Corporate social responsibility, Brand loyalty, Private universities
Journal: MSL | Year: 2021 | Volume: 11 | Issue: 3 | Views: 4374 | Reviews: 0
Authors: Vonny Susanti, Ujang Sumarwan, Megawati Simanjuntak, Eva Z Yusuf
Keywords: Brand image, Social bond, Brand association, Customer satisfaction, Brand loyalty
Journal: MSL | Year: 2020 | Volume: 10 | Issue: 14 | Views: 1744 | Reviews: 0
Authors: Ayat Taufik Arevin, Hamida Hamida, Bonifasius MH Nainggolan
DOI: 10.5267/j.ijdns.2024.3.018
Keywords: Product quality, Social media marketing, Customer satisfaction, Brand loyalty
Journal: IJDS | Year: 2024 | Volume: 8 | Issue: 3 | Views: 645 | Reviews: 0
Authors: Mohammad Zulfeequar Alam
DOI: 10.5267/j.ijdns.2023.8.013
Keywords: Brand loyalty, Customer satisfaction, Digital marketing, Social media, Saudi Arabia
Journal: IJDS | Year: 2023 | Volume: 7 | Issue: 4 | Views: 1975 | Reviews: 0
Authors: Johar Samosir, Okin Ringan Purba, Prasadja Ricardianto, Maudi Dinda, Salahudin Rafi, Azmieti Kurnia Sinta, Anies Wardhana, Dian Christopher Anggara, Ferdy Trisanto, Endri Endri
DOI: 10.5267/j.ijdns.2023.3.010
Keywords: Social media marketing, Brand awareness, Brand image, Brand loyalty, e-wom
Journal: IJDS | Year: 2023 | Volume: 7 | Issue: 2 | Views: 2374 | Reviews: 0
Authors: Tawfeeq M. Alanazi
DOI: 10.5267/j.ijdns.2022.11.012
Keywords: Social Media Marketing, Brand Loyalty, Saudi Arabia
Journal: IJDS | Year: 2023 | Volume: 7 | Issue: 1 | Views: 1732 | Reviews: 0
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