How to cite this paper
Nguyen, S & Ha, T. (2021). Predictors of fast-fashion-oriented impulse buying: The case of Vietnamese millennials.Management Science Letters , 11(7), 2021-2032.
Refrences
Agarwal, V. (2015). A study of demographic factors influence on consumers’ impulse purchase behavior. CLEAR International Journal of Research in Commerce & Management, 6(11), 59-62.
Amanda, C., & Brigitte, B. (2003). Gender differences in cognitive and affective impulse buying. Journal of Fashion Marketing & Management, 7(3), 282-295.
Aron, O. C. (2004). Fashion clothing consumption: antecedents and consequences of fashion clothing involvement. European Journal of Marketing, 38(7), 869-882. doi:10.1108/03090560410539294
Avinash, K., & Chinmaya, K. (2009). Consumers' perceptions: an analytical study of influence of consumer emotions and response. Direct Marketing: An International Journal, 3(3), 186-202. doi:10.1108/17505930910985134
Babin, B. J., Darden, W. R., & Griffin, M. (1994). Work and/or fun: measuring hedonic and utilitarian shopping value. Journal of consumer research, 20(4), 644-656.
Balaji, M. K., & Babu, M. K. (2015). The Theoritical Framework On Factors Affecting Consumer Impulsive Buying Behaviour In Retail Environment. International Journal of Scientific Research and Management, 3(3).
Ballantine, P. W., Parsons, A., & Comeskey, K. (2015). A conceptual model of the holistic effects of atmospheric cues in fashion retailing. International Journal of Retail & Distribution Management, 43(6), 503-517. doi:10.1108/IJRDM-02-2014-0015
Barnes, L., & Greenwood, G. (2010). Fast fashion in the retail store environment. International Journal of Retail & Distribution Management, 38(10), 760-772. doi:10.1108/09590551011076533
Beatty, S. E., & Ferrell, M. E. (1998). Impulse buying: Modeling its precursors. Journal of retailing, 74(2), 169-191.
Bhatti, K. L., & Latif, S. (2014). The Impact of Visual Merchandising on Consumer Impulse Buying Behavior. Eurasian Journal of Business and Management, 2(1), 24-35.
Chang, H.-J., Eckman, M., & Yan, R.-N. (2011). Application of the Stimulus-Organism-Response model to the retail environment: the role of hedonic motivation in impulse buying behavior. The International Review of Retail, Distribution and Consumer Research, 21(3), 233-249. doi:10.1080/09593969.2011.578798
Cinjarevic, M., Tatic, K., & Petric, S. (2011). See it, like it, buy it! Hedonic shopping motivations and impulse buying. Economic Review: Journal of Economics and Business, 9(1), 3-15.
Clover, V. T. (1950). Relative importance of impulse buying in retail stores. Journal of Marketing, 15(1), 66-70.
Cobb, C. J., & Hoyer, W. B. (1986). Planned Versus Impulse Purchase Behavior. Journal of Retailing, 62(4), 384.
Donovan, R. J., Rossiter, J. R., Marcoolyn, G., & Nesdale, A. (1994). Store atmosphere and purchasing behavior. Journal of Retailing, 70(3), 283-294.
Duarte, P., Raposo, M., & Ferraz, M. (2013). Drivers of snack foods impulse buying behaviour among young consumers. British Food Journal, 115(9), 1233-1254.
Geoff, B., & Clive, N. (1998). Impulse purchasing: a qualitative exploration of the phenomenon. Qualitative Market Research: An International Journal, 1(2), 99-114.
Hu, K.-L., & Shiau, R.-J. (2015). An empirical study of purchase intention of fast fashion goods in Taiwan. International Journal of Organizational Innovation, 7(3), 126-144.
Hultén, B. (2012). Sensory cues and shoppers' touching behaviour: the case of IKEA. International Journal of Retail & Distribution Management, 40(4), 273-289.
Kacen, J. J., & Lee, J. A. (2002). The influence of culture on consumer impulsive buying behavior. Journal of Consumer Psychology, 12(2), 163-176.
Khandai, S., Agrawal, B., & Gulla, A. (2012). Visual Merchandising As An Antecedent To Impulse Buying?: An Indian Perspective. International Journal of Business and Management Studies, 1(1), 267-277.
Khare, A., & Rakesh, S. (2010). Predictors of fashion clothing involvement among Indian youth. Journal of Targeting, Measurement and Analysis for Marketing, 18(3-4), 209-220.
Kotler, P. (1973). Atmospherics as a marketing tool. Journal of Retailing, 49(4), 48-64.
Lee, G. Y., & Yi, Y. (2008). The effect of shopping emotions and perceived risk on impulsive buying: the moderating role of buying impulsiveness trait. Seoul Journal of Business.
Liao, S. L., Shen, Y. C., & Chu, C. H. (2009). The effects of sales promotion strategy, product appeal and consumer traits on reminder impulse buying behaviour. International Journal of Consumer Studies, 33(3), 274-284.
Lins, S., Dóka, Á., Bottequin, E., Odabašić, A., Pavlović, S., Merchán, A., . . . Hylander, F. (2015). The effects of having, feeling, and thinking on impulse buying in European adolescents. Journal of International Consumer Marketing, 27(5), 414-428. doi:10.1080/08961530.2015.1027028
Luo, X. (2005). How Does Shopping With Others Influence Impulsive Purchasing? Journal of Consumer Psychology, 15, 288-294. doi:10.1207/s15327663jcp1504_3
Mattila, A. S., & Wirtz, J. (2001). Congruency of scent and music as a driver of in-store evaluations and behavior. Journal of Retailing, 77(2), 273-289.
Mattila, A. S., & Wirtz, J. (2008). The role of store environmental stimulation and social factors on impulse purchasing. Journal of Services Marketing, 22(7), 562-567.
Maymand, M. M., & Ahmadinejad, M. (2011). Impulse buying: the role of store environmental stimulation and situational factors (An empirical investigation). African Journal of Business Management, 5(34), 13057.
Miyuri, S. (2017). Underdog effects: the role of consumption domain and retail crowding. Journal of Consumer Marketing, 34(5), 384-392. doi:10.1108/JCM-07-2016-1872
Mohan, G., Sivakumaran, B., & Sharma, P. (2013). Impact of Store Environment on Impulse Buying Behavior. Australia, Australia/Oceania.
Morgan, L. R., & Birtwistle, G. (2009). An investigation of young fashion consumers' disposal habits. International Journal of Consumer Studies, 33(2), 190-198.
Morrison, M., Gan, S., Dubelaar, C., & Oppewal, H. (2011). In-store music and aroma influences on shopper behavior and satisfaction. Journal of Business Research, 64(6), 558-564.
Nanda, A. (2013). Impulse buying of apparels. International Journal of Research in Commerce & Management, 4(2), 170-176.
Nguyen, Jung, K., Lantz, G., & Loeb, S. G. (2003). An exploratory investigation into impulse buying behavior in a transitional economy: A study of urban consumers in Vietnam. Journal of International Marketing, 11(2), 13-35.
Park, J., & Lennon, S. J. (2006). Psychological and environmental antecedents of impulse buying tendency in the multichannel shopping context. Journal of Consumer Marketing, 23(2), 58-68. doi:10.1108/07363760610654998
Parker, R. S., Simmers, S. C., & Schaefer, A. D. (2014). An exploratory study: Gen Y males and their attitudes toward fashion. Academy of Marketing Studies Journal, 18(2), 79-89.
Patil, P., & Agadi, R. (2016). Impact of visual merchandising on young customers‟ apparel impulse buying behaviour. International Journal of Advancement in Engineering, Technology, Management & Applied Science, 3(1), 187-199.
Peck, J., & Childers, T. L. (2006). If I touch it I have to have it: Individual and environmental influences on impulse purchasing. Journal of Business Research, 59(6), 765-769. doi:10.1016/j.jbusres.2006.01.014
Piron, F. (1991). Defining Impulse Purchasing. Advances in Consumer Research, 18(1), 509-514.
Pornpitakpan, C., Yuan, Y., & Han, J. H. (2017). The effect of salespersons' retail service quality and consumers' mood on impulse buying. Australasian Marketing Journal (AMJ), 25(1), 2-11. doi:https://doi.org/10.1016/j.ausmj.2016.12.003
Ramanathan, S., & Menon, G. (2006). Time-Varying Effects of Chronic Hedonic Goals on Impulsive Behavior. Journal of Marketing Research 43(4), 628-641.
Ridgway, N. M., Kukar-Kinney, M., & Monroe, K. B. (2008). An expanded conceptualization and a new measure of compulsive buying. Journal of Consumer Research, 35(4), 622-639.
Robert, F. R. (2001). The role of values in servant leadership. Leadership & Organization Development Journal, 22(2), 76-84. doi:10.1108/01437730110382631
Rook, & Fisher, R. (1995). Normative influences on impulsive buying behavior. Journal of Consumer Research, 22(3), 305-313.
Rook, & Hoch, S. J. (1985). Consuming Impulses. Advances in Consumer Research, 12(1), 23-27.
Rook, D. W. (1987). The buying impulse. Journal of consumer research, 14(2), 189-199.
Scheier, M. F., & Carver, C. S. (1988). A Model of Behavioral Self-Regulation: Translating Intention into Action. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 21, pp. 303-346): Academic Press.
Sharma, P., Sivakumaran, B., & Marshall, R. (2006). Investigating Impulse Buying and Variety Seeking: Towards a General Theory of Hedonic Purchase Behaviors. Advances in Consumer Research, 33(1), 388-389.
Sharma, P., Sivakumaran, B., & Marshall, R. (2010). Exploring impulse buying and variety seeking by retail shoppers: towards a common conceptual framework. Journal of Marketing Management, 26(5-6), 473-494. doi:10.1080/02672570903485097
Tigert, D. J., Ring, L. J., & King, C. W. (1976). Fashion involvement and buying behavior: A methodological study. ACR North American Advances.
Turley, L. W., & Milliman, R. E. (2000). Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence. Journal of Business Research, 49(2), 193-211. doi:https://doi.org/10.1016/S0148-2963(99)00010-7
Verplanken, B., & Herabadi, A. (2001). Individual differences in impulse buying tendency: Feeling and no thinking. European Journal of Personality, 15(S1), S71-S83.
Virvilaitė, R., Saladienė, V., & Žvinklytė, J. (2011). The impact of external and internal stimuli on impulse purchasing. Economics & Management, 16.
Warrington, P., & Shim, S. (2000). An empirical investigation of the relationship between product involvement and brand commitment. Psychology and Marketing, 17(9), 761-782.
Weinberg, P., & Gottwald, W. (1982). Impulsive consumer buying as a result of emotions. Journal of Business Research, 10(1), 43-57. doi:https://doi.org/10.1016/0148-2963(82)90016-9
Wong, N. Y., & Bagozzi, R. P. (2005). Emotional intensity as a function of psychological distance and cultural orientation. Journal of Business Research, 58(4), 533-542. doi:https://doi.org/10.1016/S0148-2963(03)00144-9
Yang, D. J., Huang, K. C., & Feng, X. (2011). A study of the factors that affect the impulsive cosmetics buying of female consumers in Kaohsiung. International Journal of Business and Social Science, 2(24), 275-282.
Youn, S., & Faber, R. J. (2000). Impulse Buying: Its Relation to Personality Traits and Cues. Advances in Consumer Research, 27(1), 179-185.
Yu, C., & Bastin, M. (2010). Hedonic shopping value and impulse buying behavior in transitional economies: a symbiosis in the Mainland China marketplace. Journal of Brand Management(2), 105.
Zhou, L., & Wong, A. (2003). Consumer Impulse Buying and In-Store Stimuli in Chinese Supermarkets. Journal of International Consumer Marketing, 16(2), 37-54. doi:10.1 300/J046v 16n02_03
Amanda, C., & Brigitte, B. (2003). Gender differences in cognitive and affective impulse buying. Journal of Fashion Marketing & Management, 7(3), 282-295.
Aron, O. C. (2004). Fashion clothing consumption: antecedents and consequences of fashion clothing involvement. European Journal of Marketing, 38(7), 869-882. doi:10.1108/03090560410539294
Avinash, K., & Chinmaya, K. (2009). Consumers' perceptions: an analytical study of influence of consumer emotions and response. Direct Marketing: An International Journal, 3(3), 186-202. doi:10.1108/17505930910985134
Babin, B. J., Darden, W. R., & Griffin, M. (1994). Work and/or fun: measuring hedonic and utilitarian shopping value. Journal of consumer research, 20(4), 644-656.
Balaji, M. K., & Babu, M. K. (2015). The Theoritical Framework On Factors Affecting Consumer Impulsive Buying Behaviour In Retail Environment. International Journal of Scientific Research and Management, 3(3).
Ballantine, P. W., Parsons, A., & Comeskey, K. (2015). A conceptual model of the holistic effects of atmospheric cues in fashion retailing. International Journal of Retail & Distribution Management, 43(6), 503-517. doi:10.1108/IJRDM-02-2014-0015
Barnes, L., & Greenwood, G. (2010). Fast fashion in the retail store environment. International Journal of Retail & Distribution Management, 38(10), 760-772. doi:10.1108/09590551011076533
Beatty, S. E., & Ferrell, M. E. (1998). Impulse buying: Modeling its precursors. Journal of retailing, 74(2), 169-191.
Bhatti, K. L., & Latif, S. (2014). The Impact of Visual Merchandising on Consumer Impulse Buying Behavior. Eurasian Journal of Business and Management, 2(1), 24-35.
Chang, H.-J., Eckman, M., & Yan, R.-N. (2011). Application of the Stimulus-Organism-Response model to the retail environment: the role of hedonic motivation in impulse buying behavior. The International Review of Retail, Distribution and Consumer Research, 21(3), 233-249. doi:10.1080/09593969.2011.578798
Cinjarevic, M., Tatic, K., & Petric, S. (2011). See it, like it, buy it! Hedonic shopping motivations and impulse buying. Economic Review: Journal of Economics and Business, 9(1), 3-15.
Clover, V. T. (1950). Relative importance of impulse buying in retail stores. Journal of Marketing, 15(1), 66-70.
Cobb, C. J., & Hoyer, W. B. (1986). Planned Versus Impulse Purchase Behavior. Journal of Retailing, 62(4), 384.
Donovan, R. J., Rossiter, J. R., Marcoolyn, G., & Nesdale, A. (1994). Store atmosphere and purchasing behavior. Journal of Retailing, 70(3), 283-294.
Duarte, P., Raposo, M., & Ferraz, M. (2013). Drivers of snack foods impulse buying behaviour among young consumers. British Food Journal, 115(9), 1233-1254.
Geoff, B., & Clive, N. (1998). Impulse purchasing: a qualitative exploration of the phenomenon. Qualitative Market Research: An International Journal, 1(2), 99-114.
Hu, K.-L., & Shiau, R.-J. (2015). An empirical study of purchase intention of fast fashion goods in Taiwan. International Journal of Organizational Innovation, 7(3), 126-144.
Hultén, B. (2012). Sensory cues and shoppers' touching behaviour: the case of IKEA. International Journal of Retail & Distribution Management, 40(4), 273-289.
Kacen, J. J., & Lee, J. A. (2002). The influence of culture on consumer impulsive buying behavior. Journal of Consumer Psychology, 12(2), 163-176.
Khandai, S., Agrawal, B., & Gulla, A. (2012). Visual Merchandising As An Antecedent To Impulse Buying?: An Indian Perspective. International Journal of Business and Management Studies, 1(1), 267-277.
Khare, A., & Rakesh, S. (2010). Predictors of fashion clothing involvement among Indian youth. Journal of Targeting, Measurement and Analysis for Marketing, 18(3-4), 209-220.
Kotler, P. (1973). Atmospherics as a marketing tool. Journal of Retailing, 49(4), 48-64.
Lee, G. Y., & Yi, Y. (2008). The effect of shopping emotions and perceived risk on impulsive buying: the moderating role of buying impulsiveness trait. Seoul Journal of Business.
Liao, S. L., Shen, Y. C., & Chu, C. H. (2009). The effects of sales promotion strategy, product appeal and consumer traits on reminder impulse buying behaviour. International Journal of Consumer Studies, 33(3), 274-284.
Lins, S., Dóka, Á., Bottequin, E., Odabašić, A., Pavlović, S., Merchán, A., . . . Hylander, F. (2015). The effects of having, feeling, and thinking on impulse buying in European adolescents. Journal of International Consumer Marketing, 27(5), 414-428. doi:10.1080/08961530.2015.1027028
Luo, X. (2005). How Does Shopping With Others Influence Impulsive Purchasing? Journal of Consumer Psychology, 15, 288-294. doi:10.1207/s15327663jcp1504_3
Mattila, A. S., & Wirtz, J. (2001). Congruency of scent and music as a driver of in-store evaluations and behavior. Journal of Retailing, 77(2), 273-289.
Mattila, A. S., & Wirtz, J. (2008). The role of store environmental stimulation and social factors on impulse purchasing. Journal of Services Marketing, 22(7), 562-567.
Maymand, M. M., & Ahmadinejad, M. (2011). Impulse buying: the role of store environmental stimulation and situational factors (An empirical investigation). African Journal of Business Management, 5(34), 13057.
Miyuri, S. (2017). Underdog effects: the role of consumption domain and retail crowding. Journal of Consumer Marketing, 34(5), 384-392. doi:10.1108/JCM-07-2016-1872
Mohan, G., Sivakumaran, B., & Sharma, P. (2013). Impact of Store Environment on Impulse Buying Behavior. Australia, Australia/Oceania.
Morgan, L. R., & Birtwistle, G. (2009). An investigation of young fashion consumers' disposal habits. International Journal of Consumer Studies, 33(2), 190-198.
Morrison, M., Gan, S., Dubelaar, C., & Oppewal, H. (2011). In-store music and aroma influences on shopper behavior and satisfaction. Journal of Business Research, 64(6), 558-564.
Nanda, A. (2013). Impulse buying of apparels. International Journal of Research in Commerce & Management, 4(2), 170-176.
Nguyen, Jung, K., Lantz, G., & Loeb, S. G. (2003). An exploratory investigation into impulse buying behavior in a transitional economy: A study of urban consumers in Vietnam. Journal of International Marketing, 11(2), 13-35.
Park, J., & Lennon, S. J. (2006). Psychological and environmental antecedents of impulse buying tendency in the multichannel shopping context. Journal of Consumer Marketing, 23(2), 58-68. doi:10.1108/07363760610654998
Parker, R. S., Simmers, S. C., & Schaefer, A. D. (2014). An exploratory study: Gen Y males and their attitudes toward fashion. Academy of Marketing Studies Journal, 18(2), 79-89.
Patil, P., & Agadi, R. (2016). Impact of visual merchandising on young customers‟ apparel impulse buying behaviour. International Journal of Advancement in Engineering, Technology, Management & Applied Science, 3(1), 187-199.
Peck, J., & Childers, T. L. (2006). If I touch it I have to have it: Individual and environmental influences on impulse purchasing. Journal of Business Research, 59(6), 765-769. doi:10.1016/j.jbusres.2006.01.014
Piron, F. (1991). Defining Impulse Purchasing. Advances in Consumer Research, 18(1), 509-514.
Pornpitakpan, C., Yuan, Y., & Han, J. H. (2017). The effect of salespersons' retail service quality and consumers' mood on impulse buying. Australasian Marketing Journal (AMJ), 25(1), 2-11. doi:https://doi.org/10.1016/j.ausmj.2016.12.003
Ramanathan, S., & Menon, G. (2006). Time-Varying Effects of Chronic Hedonic Goals on Impulsive Behavior. Journal of Marketing Research 43(4), 628-641.
Ridgway, N. M., Kukar-Kinney, M., & Monroe, K. B. (2008). An expanded conceptualization and a new measure of compulsive buying. Journal of Consumer Research, 35(4), 622-639.
Robert, F. R. (2001). The role of values in servant leadership. Leadership & Organization Development Journal, 22(2), 76-84. doi:10.1108/01437730110382631
Rook, & Fisher, R. (1995). Normative influences on impulsive buying behavior. Journal of Consumer Research, 22(3), 305-313.
Rook, & Hoch, S. J. (1985). Consuming Impulses. Advances in Consumer Research, 12(1), 23-27.
Rook, D. W. (1987). The buying impulse. Journal of consumer research, 14(2), 189-199.
Scheier, M. F., & Carver, C. S. (1988). A Model of Behavioral Self-Regulation: Translating Intention into Action. In L. Berkowitz (Ed.), Advances in Experimental Social Psychology (Vol. 21, pp. 303-346): Academic Press.
Sharma, P., Sivakumaran, B., & Marshall, R. (2006). Investigating Impulse Buying and Variety Seeking: Towards a General Theory of Hedonic Purchase Behaviors. Advances in Consumer Research, 33(1), 388-389.
Sharma, P., Sivakumaran, B., & Marshall, R. (2010). Exploring impulse buying and variety seeking by retail shoppers: towards a common conceptual framework. Journal of Marketing Management, 26(5-6), 473-494. doi:10.1080/02672570903485097
Tigert, D. J., Ring, L. J., & King, C. W. (1976). Fashion involvement and buying behavior: A methodological study. ACR North American Advances.
Turley, L. W., & Milliman, R. E. (2000). Atmospheric Effects on Shopping Behavior: A Review of the Experimental Evidence. Journal of Business Research, 49(2), 193-211. doi:https://doi.org/10.1016/S0148-2963(99)00010-7
Verplanken, B., & Herabadi, A. (2001). Individual differences in impulse buying tendency: Feeling and no thinking. European Journal of Personality, 15(S1), S71-S83.
Virvilaitė, R., Saladienė, V., & Žvinklytė, J. (2011). The impact of external and internal stimuli on impulse purchasing. Economics & Management, 16.
Warrington, P., & Shim, S. (2000). An empirical investigation of the relationship between product involvement and brand commitment. Psychology and Marketing, 17(9), 761-782.
Weinberg, P., & Gottwald, W. (1982). Impulsive consumer buying as a result of emotions. Journal of Business Research, 10(1), 43-57. doi:https://doi.org/10.1016/0148-2963(82)90016-9
Wong, N. Y., & Bagozzi, R. P. (2005). Emotional intensity as a function of psychological distance and cultural orientation. Journal of Business Research, 58(4), 533-542. doi:https://doi.org/10.1016/S0148-2963(03)00144-9
Yang, D. J., Huang, K. C., & Feng, X. (2011). A study of the factors that affect the impulsive cosmetics buying of female consumers in Kaohsiung. International Journal of Business and Social Science, 2(24), 275-282.
Youn, S., & Faber, R. J. (2000). Impulse Buying: Its Relation to Personality Traits and Cues. Advances in Consumer Research, 27(1), 179-185.
Yu, C., & Bastin, M. (2010). Hedonic shopping value and impulse buying behavior in transitional economies: a symbiosis in the Mainland China marketplace. Journal of Brand Management(2), 105.
Zhou, L., & Wong, A. (2003). Consumer Impulse Buying and In-Store Stimuli in Chinese Supermarkets. Journal of International Consumer Marketing, 16(2), 37-54. doi:10.1 300/J046v 16n02_03