Theories of opportunity creation and effective entrepreneurial actions in opportunity creation context

Abstract: Created opportunities are refered as the opportunities in which none of the supply and demand parties exists clearly and obviously one or both of them must be created. Therefore, several economic inventions should take place in marketing, franchising, etc. so that opportunity can be created. This perception of opportunity deals with the creation of new markets. In the meantime, identifying some entrepreneurial actions influencing on the creation of entrepreneurial opportunities can provide backgrounds for the formation and empowering the opportunity creation. In this paper, some basic ideas about the creation of entrepreneurial opportunities and the evolution of opportunity creation theories are examined. Then effective actions on the opportunity creation are identified. Finally, the structure of the investigated actions is examined using the DEMATLE Method. The results which were according to the opinions of 15 experts of entrepreneurship showed that leadership, decision making, and strategy actions influence other entrepreneurial actions.

How to cite this paper

 Jamali, B., MohammadKazemi, R., Farsi, J & Dehkordi, A. (2018). Theories of opportunity creation and effective entrepreneurial actions in opportunity creation context.Decision Science Letters , 7(4), 443-454.

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