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Authors: Majid Farnia, Esmaeel Mohseni, Somayeh Hozouri
Keywords: Auto industry, Efficiency and effectiveness, Information technology
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 2173 | Reviews: 0
Authors: Amir Albadvi, Ashraf Norouzi
Keywords: Capital Asset Pricing Model (CAPM), Customer lifetime Value (CLV), Downside beta, Marketing finance interface
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 1844 | Reviews: 0
Authors: Kazem Chavoshi, Ali Ramezanzadeh, Sohrab Ahmadvand, Kianoush Nazari Amaleh, Behnam Rezaei
Keywords: ATM, CRM, Electronic banking (e-banking), Internet banking, Mobile banking, Telephone banking
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 2169 | Reviews: 0
Authors: Seyedvahid Najafi, Saber Saati, Mohammad Kazem Bighami, Farshid Abdi
Keywords: Hotel industry, Quality management, Service quality, SERVQUAL model, Structural equation
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 3591 | Reviews: 0
Authors: Mohammad Khodaei Valahzaghard, Ali Saeedi, Nasrollah Moradpur
Keywords: Aggressive Financing Policy, Aggressive Investment Policy, Tobin’s Q, Working capital management
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 2495 | Reviews: 0
Authors: Rahmatollah Jadidi, Mohammad Ehsanifar, Sahar Moshtaghi
Keywords: Job satisfaction, Knowledge management, Texture industry
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 3614 | Reviews: 0
Authors: Pezhman Kouravand, Nasim Shalamzari, Zahra Ghalandari
Keywords: Procurement standards, Quality, Supplier selection, Water and Sewage projects
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 1500 | Reviews: 0
Authors: Maryam Jahandoost, Solmaz Bahrami
Keywords: Brand, Brand Equity, Iranian cultural factors, Philpa System Co., Strategic brand management
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 1667 | Reviews: 0
Authors: Zeynab Davand, Somayeh Hozouri
Keywords: Customer loyalty, Customer relationship management, Marketing planning
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 1863 | Reviews: 0
Authors: S. Morteza Ghayour, Shamsodin Nazemi, Fariborz Rahimnia, Mohammad Lagzian
Keywords: Focal unit, Levels of analysis, Multi-level models, Theorizing
Journal: MSL | Year: 2013 | Volume: 3 | Issue: 12 | Views: 2419 | Reviews: 0
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