Growing Science » Authors » Sitdhinai Chantranon
Authors: Chayanan Kerdpitak, Bundit Pungnirund, Chattrarat Hotrawaisaya, Sakul Jariyachamsit, Wan-Hsuan Yen, Sitdhinai Chantranon
DOI: 10.5267/j.uscm.2022.5.003
Keywords: Competitive advantage, Digital marketing, Supply chain management, Tourism industry, Business performance
Journal: USCM | Year: 2022 | Volume: 10 | Issue: 3 | Views: 1933 | Reviews: 0
Authors: Chayanan Kerdpitak, Napassorn Kerdpitak, Kai Heuer, Lee Li, Sitdhinai Chantranon
DOI: 10.5267/j.ijdns.2023.10.019
Keywords: Social information processing capabilities, Customer co-creation, Customer involvement, Social media agility, The strength of the customer-firm relationship
Journal: IJDS | Year: 2024 | Volume: 8 | Issue: 1 | Views: 1071 | Reviews: 0
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