Poverty analysis has often been necessary to generate new studies and publications. But for all the countries in the world, including Indonesia, poverty remains a concern. Indonesia has diverse concepts of culture, comprising of numerous tribes and traditions. Any empirical findings suggest that culture is closely correlated with customs and behaviors. It is what motivated the authors with a resource-based approach to undertake this study. This paper forms part of a series of documents created since 2010 and added fields and informants in 2018. This paper would include an overview of the behavior trends and improvements in disadvantaged households' quality of life. Besides their low wages, their eating habits are complicated due to their limited capacities. The researchers discuss “uncontrolled consumption” in this article, which exacerbates low-income families with low income. All of this directly impacts their life experience.

Small-medium enterprises (SMEs) have a significant and competitive role to play in the Indonesian economy. Numerous evidences support the fact that the nature of small and medium enterprises is quite prominent in the Indonesian economy. But most SMEs are not able to go up the class due to various weaknesses. One of the weaknesses of SMEs is marketing ability/performance. The purpose of this research to fill in the factor of the research gap between the ability of product innovation to enhance marketing performance. This research proposed Geo-cultural product attractiveness concept and Acculturative Aesthetic Attractiveness concept to connect the gap between product innovation capabilities to improve marketing performance. Samples are obtained from 230 of Small and Medium Enterprises (SMEs) in the Province of South Sulawesi in Indonesia using Purposive Sampling to test our model. Data were analyzed using Structural Equation Modeling (SEM). The result confirmed the model with variables: Innovation, Geo-cultural product attractiveness, Acculturative Aesthetic Attractiveness, and Marketing performance and indicated that Geo-cultural product attractiveness and Acculturative Aesthetic Attractiveness hold strategic roles in enhancing marketing performance.

The influence of social media in providing the information is undeniable in the current era. How the information is received is then processed as a helpful reference in deciding the purchase is always an exciting thing to discuss. Based on Self-Determination Theory (SDT), in this study, we examined how motivation arises in the form of fear if left behind or not involved in an excellent condition when consuming a product—through quantitative. Data approach collected from 231 sample people, then processed with Structural Equation Modeling using AMOS 23 through Confirmatory Factor Analysis and Model Fit Testing. The study results confirm that social media content can increase fear of missing out (FOMO), encouraging consumers to make purchases. The results of this study show that purchasing decisions influenced by FOMO can provide satisfaction for consumers. Situational Determinants, namely Perceived favorability and Self-relevance can significantly influence FOMO compared to personal traits (fears, worries, and anxieties). The results of this study are in line with Self Determination Theory, where the personal motivation of consumers in making purchases will encourage the creation of satisfaction.