How to cite this paper
Zargar, M. (2016). An empirical assessment of the SERVQUAL scale.Accounting, 2(2), 85-88.
Refrences
Arasli, H., Mehtap-Smadi, S., & Katircioglu, S. T. (2005). Customer service quality in the Greek Cypriot banking industry. Managing Service Quality, 15(1), 41-56.
Asubonteng, P., McCleary, K. J., & Swan, J. E. (1996). SERVQUAL revisited: a critical review of service quality. Journal of Services marketing,10(6), 62-81.
Carbo-Valverde, S., & Rodriguez-Fernandez, F. (2008, November). ATMs vs. POS Terminals: A Horse Race?. In 21st Australasian Finance and Banking Conference.
Farokhi, S., Teimourpour, B., Shekarriz, F & Masoudi, M. (2016). A new application of clustering for segmentation of banks’ e-payment services based on profitability. Uncertain Supply Chain Management, 4(1), 55-60.
Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). Servqual. Journal of retailing, 64(1), 12-37.
Parasuraman, A., Zeithaml, V. A., & Malhotra, A. (2005). ES-QUAL a multiple-item scale for assessing electronic service quality. Journal of service research, 7(3), 213-233.
Şchiopu, D. (2010). Applying TwoStep cluster analysis for identifying bank customers' profile. Buletinul, 62, 66-75.
Asubonteng, P., McCleary, K. J., & Swan, J. E. (1996). SERVQUAL revisited: a critical review of service quality. Journal of Services marketing,10(6), 62-81.
Carbo-Valverde, S., & Rodriguez-Fernandez, F. (2008, November). ATMs vs. POS Terminals: A Horse Race?. In 21st Australasian Finance and Banking Conference.
Farokhi, S., Teimourpour, B., Shekarriz, F & Masoudi, M. (2016). A new application of clustering for segmentation of banks’ e-payment services based on profitability. Uncertain Supply Chain Management, 4(1), 55-60.
Parasuraman, A., Zeithaml, V. A., & Berry, L. L. (1988). Servqual. Journal of retailing, 64(1), 12-37.
Parasuraman, A., Zeithaml, V. A., & Malhotra, A. (2005). ES-QUAL a multiple-item scale for assessing electronic service quality. Journal of service research, 7(3), 213-233.
Şchiopu, D. (2010). Applying TwoStep cluster analysis for identifying bank customers' profile. Buletinul, 62, 66-75.