In this paper, an attempt is made to characterize the preservation technology for deteriorating items to reduce the deterioration rate. This model assumes a single producer and single supplier and formulates a production model with a time varying rate of deterioration rate. Here production and demand are treated as a fuzzy variables and total cost is minimized for both the crisp and fuzzy model. Shortage is allowed on the supplier’s part, which is partially backlogged. A solution procedure is presented to determine an optimal replenishment cycle and total cost per unit time, which is a convex function of preservation technology cost. Results have been validated with relevant example. In a way, the proposed model provides a unique theory to reduce the deterioration rate for the production model.