Abdul Majid, M. A., Samsudin, A., Noorkhizan, M. H., Mohd Noor, S. N., & Zuffri, N. S. (2017). Career Development, Job Security and Employee Loyalty at a Luxury Resort in Terengganu, Malaysia. International Journal of Academic Research in Business and Social Sciences, 7(10), 667–674. https://doi.org/10.6007/ijarbss/v7-i10/3422
Alsharji, A., Jabeen, F., & Ahmad, S. Z. (2019). Factors affecting social media adoption in small and medium enterprises: Evidence from the UAE. International Journal of Business Innovation and Research, 19(2), 162–182. https://doi.org/10.1504/IJBIR.2019.100072
Appel, G., Grewal, L., Hadi, R., & Stephen, A. T. (2020). The future of social media in marketing. Journal of the Academy of Marketing Science, 48(1), 79–95. https://doi.org/10.1007/s11747-019-00695-1
Araújo, J. B. & Zilber, S. N. (2016). What Factors Lead Companies to Adopt Social Media in their processes: Proposal and Test of a Measurement Model. Brazilian Business Review, 13(6), 260–290.
Bach, L., & Matt, M. (2005). Twenty years of evaluation with the BETA method: Some insights on current collaborative ST&I policy issues. Innovation Policy in a Knowledge-Based Economy: Theory and Practice, 251–281. https://doi.org/10.1007/3-540-26452-3_10
Banerjee, R. (2014). SMEs, Financial Constraints and Growth. Bank for International Settlements, 475, 1–18. https://www.bis.org/publ/work475.pdf
Bank Indonesia and LPPI. (2015). Profil Bisnis Usaha Mikro, Kecil dan Menengah (UMKM). Bank Indonesia Dan LPPI. file:///C:/Users/user/Downloads/Profil%20Bisnis%20UMKM%20(1).pdf
Bansal, R., Masood, R., & Dadhich, V. (2014). Social Media Marketing-A Tool of Innovative Marketing. Journal of Organizational Management, 3(1), 1–7. https://www.researchgate.net/publication/318225418_Social_Media_Marketing-A_Tool_of_Innovative_Marketing
Beyari, H., & Abareshi, A. (2018). Consumer Satisfaction In Social Commerce: An Exploration Of Its Antecedents And Consequences. The Journal of Developing Areas, 52(2), 55–72. https://doi.org/10.1353/jda.2018.0022
Black, S., Fitzpatrick, A., Guttmann, R., & Nicholls, S. (2012). The Financial Characteristics of Small Businesses. Graph 2, 25–32. https://www.rba.gov.au/publications/workshops/other/small-bus-fin-roundtable-2012/pdf/03-fin-character-small-bus.pdf
Carson, M., Maxwell, L., & Lyons, L. (2018). Under-Skilled and Out-of-Time : How Smes Are Marketing Through Social Media. 2018, 1–7. https://www.atu.edu/jbao/spring2016/1-JBAOLyons.pdf
Chong, J. L. L., & Olesen, K. (2017). A technology-organization-environment perspective on eco-effectiveness: A meta-analysis. Australasian Journal of Information Systems, 21, 1–26. https://doi.org/10.3127/ajis.v21i0.1441
Cragg, P., Caldeira, M., & Ward, J. (2011). Organizational information systems competences in small and medium-sized enterprises. Information and Management, 48(8), 353–363. https://doi.org/10.1016/j.im.2011.08.003
Dilogini, K., & Shivany, S. (2017). Framework of Technology in Marketing World: A Theoretical Review. SSRN Electronic Journal, August. https://doi.org/10.2139/ssrn.2910276
DISKUMDAG. (2019). Dinas Koperasi Usaha Mikro dan Perdagangan. http://diskumdag-umkm.go.id
eibn.org. (2017). Food & Beverage 2017. EIBN Sector Reports: Food & Beverage.
Elaydi, H. O. (2018). The Effect of Social Media Marketing on Brand Awareness through Facebook: An Individual-Based Perspective of Mobile Services Sector in Egypt. OALib, 05(10), 1–5. https://doi.org/10.4236/oalib.1104977
Erdil, T. S., & Özdemir, O. (2016). The Determinants of Relationship between Marketing Mix Strategy and Drivers of Export Performance in Foreign Markets: An Application on Turkish Clothing Industry. Procedia-Social and Behavioral Sciences. https://doi.org/10.1016/j.sbspro.2016.11.067
Frempong, L. N., Agbenyo, W., & Darko, P. A. (2018). The Impact of Job Satisfaction on Employees ’ Loyalty and Commitment : A Comparative Study Among Some Selected Sectors in Ghana. European Journal of Business and Management, 10(12), 95–105. https://www.iiste.org/Journals/index.php/EJBM/article/view/42154/43399
Gazal, K., Montague, I., Poudel, R., & Wiedenbeck, J. (2016). Forest products industry in a digital age: Factors affecting social media adoption. Forest Products Journal, 66(5–6), 343–353. https://doi.org/10.13073/FPJ-D-15-00007
HOTI, E. (2015). The technological, organizational and environmental framework of IS innovation adaption in small and medium enterprises. Evidence from research over the last 10 years. International Journal of Business and Management, III(4), 1–14. https://doi.org/10.20472/bm.2015.3.4.001
Ioanid, A., Deselnicu, D. C., & Militaru, G. (2018a). The impact of social networks on SMEs’ innovation potential. Procedia Manufacturing, 22, 936–941. https://doi.org/10.1016/j.promfg.2018.03.133
Ioanid, A., Deselnicu, D. C., & Militaru, G. (2018b). The impact of social networks on SMEs’ innovation potential. Procedia Manufacturing. https://doi.org/10.1016/j.promfg.2018.03.133
Mário, F., Heiko, H., & Ana, P. (2016). Empirical study about the role of social networks in SME performance. Journal of Systems and Information Technology, 18(4), 383–403. https://doi.org/10.1108/JSIT-06-2016-0036
McCorkindale, T., & Distaso, M. W. (2014). The state of social media research: Where are we now, where we were and what it means for public relations. Research Journal of the Institute for Public Relations, 1(1), 1–17. http://www.instituteforpr.org/wp-content/uploads/TinaMarciaWES.pdf
Muñoz, R. M., Sánchez de Pablo, J. D., Peña, I., & Salinero, Y. (2016). The effects of technology entrepreneurship on customers and society: A case study of a Spanish pharmaceutical distribution company. Frontiers in Psychology, 7(JUN), 1–13. https://doi.org/10.3389/fpsyg.2016.00978
Muslimin, I., Hadi, S. P., & Nugroho, E. (2017). An Evaluation Model Using Perceived User Technology Organization Fit Variable for Evaluating the Success of Information Systems. Scientific Journal of Informatics, 4(2), 86–94. https://doi.org/10.15294/sji.v4i2.12012
Nobre, H., & Silva, D. (2014). Social Network Marketing Strategy and SME Strategy Benefits. Journal of Transnational Management. https://doi.org/10.1080/15475778.2014.904658
OECD. (2004). Promoting Entrepreneurship and Innovative SMEs in a Global Economy: TOWARDS A MORE RESPONSIBLE AND INCLUSIVE GLOBALISATION. In Second OECD Conference of Ministers responsible for Small and Medium-sized Enterprises (SMEs). https://doi.org/10.1787/9789264044357-en
Oltra, V. (2008). Environmental innovations: indicators, stylised facts and sectoral analyses. 7(December), 1–31. http://www.dime-eu.org/files/active/0/DIME_WP_n7_oltra.pdf
Ozeritskaya, E. (2015). Using Customer Insights to Fuel Innovation. 1–21. https://www.hypeinnovation.com/hubfs/content/reports/ebook-customer-insights-fuel-innovation.pdf
Parry, E., & Battista, V. (2019). The impact of emerging technologies on work: a review of the evidence and implications for the human resource function. Emerald Open Research, 1, 5. https://doi.org/10.12688/emeraldopenres.12907.1
Rajapathirana, R. P. P. J., & Hui, Y. (2017). Journal of Innovation Empirical paper Relationship between innovation capability, innovation type, and firm performance. Suma de Negocios. https://doi.org/10.1016/j.jik.2017.06.002
Ram, J., & Liu, S. (2018). Social media driven innovations: an exploratory study in China. Journal of Innovation Economics & Management. https://doi.org/10.3917/jie.027.0123
Ramachandran, A. T., Ahmad, N., Miskon, S., Iahad, N. A., & Ali, N. M. (2020). Factors influencing the adoption of social media in service sector small and medium enterprises (Smes). Advances in Intelligent Systems and Computing, 1073(July), 917–925. https://doi.org/10.1007/978-3-030-33582-3_86
Rigdon, E. E., & Ferguson, C. E. (1991). The Performance of the Polychoric Correlation Coefficient and Selected Fitting Functions in Confirmatory Factor Analysis with Ordinal Data. Journal of Marketing Research. https://doi.org/10.2307/3172790
Singh, R. K., Garg, S. K., & Deshmukh, S. G. (2008). Strategy development by SMEs for competitiveness: A review. In Benchmarking: An International Journal. https://doi.org/10.1108/14635770810903132
Taipale-Erävala, K., Lampela, H., & Heilmann, P. (2015). Survival Skills in SMEs—Continuous Competence Renewing and Opportunity Scanning. Journal of East-West Business, 21(1), 1–21. https://doi.org/10.1080/10669868.2014.959232
Tambunnan, T. (2007). SME Development in Indonesia with Reference to Networking, Innovativeness, Market Expansion and Government Policy. ASEAN SMEs and Globalization, March, 99–131. http://www.eria.org/SME Development in Indonesia with Reference
Tiago, M. T., & Veríssimo, J. M. (2014). Digital marketing and social media: Why bother? Business Horizons, 57(6), 703–708. https://doi.org/10.1016/j.bushor.2014.07.002
Wamba, S. F., & Carter, L. (2014). Social media tools adoption and use by SMES: An empirical study. Journal of Organizational and End User Computing, 26(2), 1–17. https://doi.org/10.4018/joeuc.2014040101
Wang, G., Zhang, Q., Li, H., Li, Y., & Chen, S. (2017). The impact of social network on the adoption of real-time electricity pricing mechanism. Energy Procedia, 142, 3154–3159. https://doi.org/10.1016/j.egypro.2017.12.383
Wang, M. C. (2017). The relationship between firm characteristics and the disclosure of sustainability reporting. Sustainability (Switzerland), 9(4). https://doi.org/10.3390/su9040624
World Bank Group. (2015). The Effects of Technology on Employment and Implications for Public Employment Services. The World Bank Group, May, 1–15. http://g20.org.tr/wp-content/uploads/2015/11/The-Effects-of-Technology-on-Employment-and-Implications-for-Public-Employment-Services.pdf
Wu, Y. L., & Li, E. Y. (2018). Marketing mix, customer value, and customer loyalty in social commerce: A stimulus-organism-response perspective. Internet Research. https://doi.org/10.1108/IntR-08-2016-0250