During the past two decades, there have been significant numbers of studies focusing on supply chain management for evaluating important factors on the success of a supply chain program. In this paper, we present a method to prioritize the locations of distribution centers in a supply chain. The proposed model of this paper uses balanced scorecard (BSC) to categorize the most important attributes affecting the location of distribution centers and the attributes are ranked based on decision making trial and evaluation laboratory (DEMATEL) method. The implementation of the proposed model of this paper is also applied for a real-world case study of oil company and the results are analyzed under different scenarios.